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3 fast tips for product categories
DTC POD: How The Best Brands Are Built
English - June 02, 2021 05:42 - 4 minutes - 3.94 MB - ★★★★★ - 54 ratingsSociety & Culture Business social media marketing creator marketing email marketing nik sharma emmett shine creators founder cpg marketing dtc tips brand awareness Homepage Download Apple Podcasts Google Podcasts Overcast Castro Pocket Casts RSS feed
“A lot of product searches nowadays are happening on mobile, you want to make sure your navigation is really clean and easy to use.”@jadesai94 #DTCPOD“If you're having trouble figuring out what to name a category, see what else is out there in the market, check out your competitors and see what product categories they're using.” @jadesai94 #DTCPOD
We Speak About:
[00:35] Structuring product categories [01:06] Levels of navigation for categories [02:23] The importance of having good search [03:15] How to research the market Simple tips when it comes to structuring product categoriesWhen attracting an audience to your brand's webpage, it is important to stay organized.
One key way to do this is through efficiently structuring product categories so that your potential customers can find what they are looking for.
One important idea to keep in mind is how to navigate this factor with the rise of mobile shopping.
Stay tuned as we discuss three simple tricks to optimize product categorization and what to avoid .
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