115 | Data-driven strategies to maximise your marketing budget

The Tech Marketing Podcast

English - April 24, 2024 04:00 - 40 minutes - 27.8 MB - ★★★★★ - 1 rating
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Previous Episode: 114 | Building high growth partnerships

Next Episode: 116 | Boost GTM success with partner-integrated product marketing

How can you leverage your data to make informed marketing decisions?

Join Tony Condi, Sr Director of Global Portfolio and Brand Marketing at Zebra Technologies on the podcast this week. With a fascinating career trajectory, Tony shares his experiences and strategies from his direct mail roots to harnessing the power of big data in today's digital age.

This episode delves deep into how a data-driven approach not only optimizes your marketing budget but also ensures that every dollar spent is an investment towards measurable success.

Tune in now, wherever you get your podcasts!