110 | What Sales leadership really want from Marketers
The Tech Marketing Podcast
English - February 14, 2024 05:00 - 45 minutes - 31.5 MB - ★★★★★ - 1 ratingMarketing Business Technology twogether marketing advertising technology b2b tmp ttmp tech Homepage Download Apple Podcasts Google Podcasts Overcast Castro Pocket Casts RSS feed
Previous Episode: 109 | From CPG to B2B: Exploring the modern marketing landscape
Next Episode: 111 | Leveraging data to boost your channel strategy
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This week, we're joined on the podcast by Chelsea Gaspard, Director of AMS Enterprise at Veritas and our Executive Client Director, Minaz Tejani.
Today we dive into the marketing/sales dynamic.
What exactly do sales want from marketing? Are marketers trying to give them too much? How do you elevate your relationship with sales to be more strategic?
Tune in now to find out.