Ep 8: Faster, better and happier. Surviving the pace of modern marketing.
The Tech Marketer
English - July 08, 2016 20:07 - 11.5 MBBusiness marketing tech sales digital lead generation conversion roi branding marketer Homepage Download Apple Podcasts Google Podcasts Overcast Castro Pocket Casts RSS feed
Studies have shown you can increase your team satisfaction and happiness by 30%. And at the same time you can increase the velocity of the work you deliver and reduce your time to market. Sounds like a nirvana right? In this episode I’ll be sharing my experiences learning Agile marketing and how it helps marketing teams […]
Studies have shown you can increase your team satisfaction and happiness by 30%. And at the same time you can increase the velocity of the work you deliver and reduce your time to market.
Sounds like a nirvana right? In this episode I’ll be sharing my experiences learning Agile marketing and how it helps marketing teams keep up with the pace of modern marketing.
I’ll be covering:
What is Agile
How can Agile help marketers
Why is now the time for change
3 steps for getting started with agile marketing
You can listen here or subscribe on iTunes.
https://techmarketer.org/wp-content/uploads/2016/07/faster-better-happier.mp3
Handy links mentioned in this episode:
List of project types well-suited to trying Agile: “Getting started with Agile Marketing”
Agile marketing – 18 mind-blowing stats
The Agile manifesto
The Agile marketing manifesto
HBR Embracing Agile