TTPP57: Strategies to Win More Tax Work with Mark Lee

The Tax Professionals Podcast

English - September 11, 2022 23:00 - 55 minutes - 38.2 MB
Careers Business Education Self-Improvement tax career tax professional tax professional development progress develop promotion cta att skills Homepage Download Google Podcasts Overcast Castro Pocket Casts RSS feed

Previous Episode: TTPP56: Building Successful ‘Tax’ Businesses with Chris Maslin (Tax Career Success Secrets, Ep 8)

Next Episode: TTPP58: Insight into Being a Member of a CIOT Technical Committee, and How to Become One

Show notes: thetaxprofessionalspodcast.com/TTPP57

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You’ll Learn

A humble and honest overview of Mark’s career(23:00) The 5 Ms of marketing – motive, market, message, media and method – which can be used with social media(29:45) Views around why many of us tax professionals aren’t natural ‘sales’ people, so that you can understand how to change your mindset and approach(39:00) How to help people understand what you do, so that when they need your services they come to you or refer people to you(44:15) How to generate more work from your firm’s current client base(51:00) What to avoid if you want to win more tax work

Resources

Mark’s Taxation articles:

Mentioned in the episode: “Competing Interests”Giving up tax

Benchmark your salary or discuss available roles

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P.S Corporation Tax roles are in large supply, and James is currently recruiting for many of these!

Having a free career-coaching chat with The Tax Recruitment Company can help you with this. It can improve your job satisfaction, and make you feel more content and happier in your life. You can book one of these free chats, with The Tax Recruitment Company, here.