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How much do you care? Seriously.


Because it's been my personal experience that the sales professionals who care are the ones I buy from. They're the ones who kill their quotas.


So… today, I'm going to tell you the real story behind one of the biggest brands in the world…


And why a man from Brooklyn cared so much, that he traveled across the country...


… and then across the world  


… to change the course of retail history forever.


I'm Andrew Davis… and This is How it All Began.