Test. Optimize. Scale. Ep #133 “AI generated content is the future of marketing." W/Anupreet Singh

My guest is Anupreet Singh Lamba! Anupreet is the Chief Revenue Officer of Gan.ai, and a young leader with a diverse background in coding, sales, entrepreneurship, and building go-to-market strategies for top VC-backed companies.

At Gan.ai, he oversees the scaling of revenue and marketing across all channels. He started his sales career not so long ago in 2016 with Mettl as their Head of US and Europe, which was acquired by Mercer in 2019. After spending some time in the San Francisco office of Mercer, he returned to India to build a GTM engine for Slintel, which was also acquired by the largest ABM company in the world, 6sense. Anupreet has witnessed 2 $100m+ exits by global giants in the last 6 years, thanks to his record-breaking growth from 0 to 10 million dollars for these startups, back to back!

Under Anupreet’s leadership, Gan.ai has powered marketing campaigns for renowned brands like Cadbury, Pepsi, Samsung, Unilever etc and top SaaS companies like Turing, Sauce Labs, etc. These campaigns have reached half a billion views worldwide. Anupreet is passionate about the use of generative AI in marketing and sales and is committed to making it accessible to every seller and marketer.

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Website: https://gan.ai/

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