In this interview, Yves Behar, Founder of Fuseproject, discusses World Class IT principle one, People, and principle four, IT-Business Partnerships, with Metis Strategy. Some of the topics discussed include:

His beginnings in design, his influencers, and how he places design at the intersection of commerce and culture
How Fuseproject engages clients like Jawbone and Herman Miller in order to craft contextualized designs
Fuseproject’s notable collaborative approach to design, and the role of universities in fostering this collaboration
Yves’ perspective on how to make a design successful across cultures
His inspirations and current work, including the upcoming launch of SmartLab from one of his many startups, August
Eye on the Trends: The ever growing importance of industrial design for businesses

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