The power of language analytics
Tech Brains Talk
English - June 21, 2021 05:00 - 35 minutes - 24.6 MB - ★★★★★ - 7 ratingsHow To Education Business Marketing Homepage Download Apple Podcasts Google Podcasts Overcast Castro Pocket Casts RSS feed
In this episode, Flavilla is joined by Ben Hookway. They discuss the power of language analytics.
An innovator in language analytics, Ben Hookway is the CEO of Relative Insight, an organisation that helps brands and agencies effectively engage with their customers by understanding how different audiences speak.
Ben took Relative Insight from a university spin-out to a high-scale platform used by leading customer-focused organisations such as Unilever, Disney, and Sky.
With 20 year’s experience in the early-stage technology market, Ben has founded, funded, and exited companies. He spent 6 years in the USA and has had extensive experience in China, South Korea, and Taiwan with startups and $1bn corporations.
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