Terri Bryant: Guided By Bryant To Change The Narrative

Find the disconnect. Change the narrative. Invite everyone to the party. 

Professional makeup artist, Terri Bryant, experienced a shift in her agility to complete the necessary tasks of her job in a timely matter. Jumping ahead to five years later, Bryant received an official diagnosis to her increasing symptoms - Parkinson’s disease. Now that she concretely knew where the disconnect was in her craft as a makeup artist and why medically it was occurring, she was determined to fabricate a solution. By using gadgets from her husband’s toolbox, she created makeup adaptations that made it easier for her to use the tools of her trade. Historically an educator, Bryant quickly came to the realization that many others like herself were not ‘invited to play in the space’ and would benefit from these changes to the industry, regardless of their individual abilities.

Universal design is what Guide Beauty Cosmetics strives to achieve in their product line and mission. Along with celebrity spokesperson and Chief Creative Officer, Selma Blair, founder Terri Bryant is changing the way in which the industry creates solutions to aid those with varying abilities in accessing beauty. ‘Beauty for all’ is a concept that Bryant and Blair are committed to introduce to the market. Bryant noted that engineering adaptations should “not be the first stop on the train” and instead, companies need to find way to inclusively develop answers to make products accessible to the masses.  

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