We’ve seen more and more companies set up support as a reactive, first line of defence. Meanwhile, success teams don’t handle cases like that and focus instead on helping the customer achieve their goals by using your product. Is that a smart way to split up your team when it comes to onboarding new customers?

We’ve seen more and more companies set up support as a reactive, first line of defence. Meanwhile, success teams don’t handle cases like that and focus instead on helping the customer achieve their goals by using your product. Is that a smart way to split up your team when it comes to onboarding new customers?



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Notes and Links

Breaking Our Addiction to the Queue
Troubles and Triumphs When Re-Building Our Customer Onboarding Process at WordPress.com
Intro Music – “Happy Rock” from Bensound

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