George Lucas, A Business Man (The Star Wars Episode)
Straight Shot
English - December 16, 2019 14:31 - 1 hour - 649 MB Video - ★★★★★ - 10 ratingsMarketing Business Management advertising agency atlanta bzacharybennett marketing promotion reformationproductions Homepage Download Apple Podcasts Google Podcasts Overcast Castro Pocket Casts RSS feed
Previous Episode: George Lucas, A Business Man (The Star Wars Episode) - audio only
Next Episode: Lessons From Coca-Cola: Part 4; Establishing Position
Join us as we discuss the business career of George Lucas and glean a few lessons from his experience with one of the galaxy's biggest brands - Star Wars. Special guest Frank Scott joins us in the studio as we walk through Lucas's life as an entrepreneur and the challenges and struggles he faced when building the Star Wars franchise.
Also available in HD video at https://www.youtube.com/watch?v=g-jsEGxFvPA