When you create content for your business, it can serve so many other purposes than what you created it for. But there’s a process behind repurposing content that you need to be aware of before you start copying and pasting or recording yourself reading your blog posts for your podcast.

 

There’s a lot to consider, including what kind of content you want to repurpose, where it will serve you best, how to get more reach out of what you’ve already created, and things to consider when using “old” content, among other things.

 

Listen in this week as I address each of these questions and give you some specific examples of how to repurpose your own content.



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