In episode 684, Rob Walling is joined by Dr. Sherry Walling to share their experience from MicroConf Europe 2023 in Lisbon. They discuss a continued shift in MicroConf’s focus towards fostering founder connections and networking, and the value of face-to-face interactions. Rob and Sherry reflect on their own talks and highlight others by fellow founders and attendees. 

Topics we cover: 

1:28 – Reflecting on MicroConf locations

6:28 – Continuous event improvements, focus on community

9:41 – Michelle Hanson’s talk “Frameworks For Making Product and Strategic Company Decisions”

10:38 – Rob’s talk about the five stages of customer awareness

13:21 – Einar Vollset’s talk on applying AI iteratively to solve problems

15:07 – QuietLight’s live business valuation

16:39 – Attendee talks from Sophie, Johannes Akhison, and more

19:25 – Dr. Sherry Walling discusses motivational archetypes

22:46 – Steven Craven’s founder story

Links from the Show: 

Rob Walling (@robwalling) | X

Sherry Walling (@sherrywalling) | X

Sherrywalling.com

Dr. Sherry Walling | YouTube

MicroConf Remote

Einar Vollset (@einarvollset) | X

Michele Hansen (@mjwhansen) | X

Powered by Search (@poweredbysearch) | X

David Newell | Quiet Light

thisissophie.com

Johannes Åkesson – “How Consulting Gave Me Time to Nail Product-Market Fit.”

Stephen Craven (@stephen_craven) | X

Stridist

Producer Xander (@ProducerXander) | X

If you have questions about starting or scaling a software business that you’d like for us to cover, please submit your question for an upcoming episode. We’d love to hear from you!

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