Over the past 14 seasons of Shark Tank, $221.5M has been invested in 729 companies. While it’s thrilling to watch the negotiations happen, just because everyone shakes on a deal, doesn’t mean it will actually close. Every company wants to be the unicorn that blows the sharks out of the water, but terms change and deals can fall through. So what happens once the pitch is over, the doors shut, and the cameras stop rolling? In today’s episode, we welcome back to the podcast, Hector Saldivar, the founder of Tia Lupita. Hector was recently on season 14 of Shark Tank, and he closed a deal with Kevin O’Leary for $500,000 as a line of credit for 5% equity. We wanted to chat with him to hear about the whole Shark Tank experience from his application all the way to how the show impacted his sales once it aired on TV. In this episode, we discuss:

🦈 Why he says Shark Tank producers know him better than his wife

🦈 The secret small brand killer in retailers

🦈 The immediate impact Shark Tank has on the brand’s sales

And make sure to listen until the end. Hector drops a super exciting partnership announcement that got us fired up in the studio.