How to Tie a Story Back to the Audience's World

When you tell a story, how often does the lightbulb go off in the heads of your audience?

Stephen Shapiro is a master at this. He speaks about innovation, but he doesn’t get bogged down in futurism like so many others. Instead, his stories of innovation are refreshingly relatable to the audience.

Hall of Fame Speaker, Stephen Shapiro, takes the stage on this episode of Standing Ovation and shares a signature story about the nightmare that is baggage claim at airports. He also shares his best tips to help clappers ‘keep it real' on stage.

Find out about:Hear Stephen Shapiro’s story about problematic baggage claim at airportsHow to keep you audience presentHow to craft a story that you didn’t experience personally and make it your ownHow Stephen keeps track of all of his storiesTechnology that helps Stephen deliver incredible keynote presentationsHow the expectations of audiences and event planners has changedWhy Stephen’s baggage claim story is so effectiveStephen shares his philosophy on coaching for speakersHow Stephen writes his books in relation to his speechesHow to know it’s time to write a new speech

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