Sports Geek - A look into the world of Sports Marketing, Sports Business and Digital Marketing
526 episodes - English - Latest episode: 1 day ago - ★★★★★ - 37 ratingsSean Callanan (@seancallanan) from @SportsGeek brings you the best practices from the sports business and sports digital marketing world each week. Interviews with people behind the scenes with teams and leagues in the USA, Australia and Europe. Technology and digital take a strong focus as Sean looks how sports teams can better connect with fans and deliver results for sponsors. If you work in sports or would like to or are simply a marketing professional who loves sports then this podcast is for you.
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Episodes
Understanding fans from league and team point of view - Charlie Shin, Indianapolis Colts
July 13, 2021 09:00 - 58 minutes - 46.7 MBSean Callanan welcomes back Charlie Shin now at Indianapolis Colts about understanding sports fans. Charlie previously at the MLS now at Colts discusses how data strategy differs for a team to a league. Show notes - https://sportsgeekhq.com/podcast/charlie-shin-indianapolis-colts/
Lincoln City FC CEO Liam Scully pushing for success with big football clubs as neighbours
July 06, 2021 09:00 - 57 minutes - 46 MBSean Callanan chats with the Lincoln City FC CEO Liam Scully about the English football scene and pushing for success with big football clubs as neighbours. More info - https://sportsgeekhq.com/liam-scully-lincoln-city-fc
Fiona Green - Data is the key to winning
June 29, 2021 09:00 - 56 minutes - 45.5 MBSean Callanan chats with the Winning With Data author to discuss what part data will play in the recovery of the sports industry. Full show notes - https://sportsgeekhq.com/podcast/fiona-green-winning-with-data
Scott O'Neil - Leadership lessons in sports business - Be where your feet are
June 22, 2021 09:00 - 41 minutes - 33.6 MBSean Callanan chats with the HBSE CEO Scott O'Neil about his sports business career and his leadership style outlined in his new book "Be where your feet are". Full show notes at https://sportsgeekhq.com/podcast/scott-oneil-be-where-your-feet-are
Justin Giangrande - Influencers meets Gaming
April 27, 2021 09:00 - 38 minutes - 30.6 MBSean Callanan chats with the Co-Founder & Chairman Queens Gaming Collective Justin Giangrande about how agencies have changed since the advent of digital and how Queens is empowering the female gamer. Show notes - https://sportsgeekhq.com/podcast/justin-giangrande-queens-gaming/
Chip Suttles on sports technology from Olympics to Seahawks
April 20, 2021 09:00 - 53 minutes - 43 MBSean Callanan chats with the Seattle Seahawks' VP, Technology Chip Suttles about his sports technology career across multiple Olympics and now in the NFL with the Seahawks. Show notes - https://sportsgeekhq.com/podcast/chip-suttles-seattle-seahawks
Andy Miller - Building an audience though gaming & esports at NRG
April 15, 2021 05:00 - 48 minutes - 38.5 MBSean Callanan chats with the NRG CEO Andy Miller about the world of gaming & esports as well as how he become a co-owner of the Sacramento Kings. Show notes available at - https://sportsgeekhq.com/podcast/andly-miller-nrg/
Catherine Carlson on activating with a passionate Philadelphia Eagles fan base
April 06, 2021 09:00 - 1 hour - 51.5 MBSean Callanan chats with the Philadelphia Eagles' Catherine Carlson about her career across multiple sports and entertainment properties with a focus on customer experience and getting results for partners. Show notes - https://sportsgeekhq.com/podcast/catherine-carlson-philadelphia-eagles/
Matthew Vinson on marketing fan experience in NASCAR
March 30, 2021 08:00 - 53 minutes - 42.7 MBSean Callanan chats with NASCAR's Matt Vinson about the marketing to NASCAR fans and the changing fan experience at Daytona 500. Show notes - https://sportsgeekhq.com/podcast/mathhew-vinson-nascar/
Zoomph - How to determine the value of your digital assets to drive more revenue from digital - Sports Geek Amplify
March 22, 2021 20:40 - 49 minutes - 39.5 MBIn this Sports Geek Amplify episode, Sean Callanan chats with Zoomph founders Amir Zonozi to find out how sports teams are valuing and driving results for sponsors from digital campaigns. More details at https://SportsGeekAmplify.com/zoomph
UbiPark - Parking solution that can improve the fan experience AND bring new revenue into sports - Sports Geek Amplify
March 22, 2021 20:30 - 26 minutes - 21.4 MBIn this Sports Geek Amplify episode Sean Callanan chats with UbiPark founders Mosstyn Howell on how sports can improve fan experience and build revenue via parking especially as fan movements & travel patterns change. More details at https://SportsGeekAmplify.com/ubipark
StellarAlgo - Drive more ticketing, marketing and sponsorship revenue from your fans - Sports Geek Amplify
March 22, 2021 20:20 - 40 minutes - 32.8 MBIn this Sports Geek Amplify episode, Sean Callanan chats with StellarAlgo founder Vincent Ircandia about importance of knowing your fans and how you can increase ticketing, marketing and sponsorship revenue with a data focus. More details at https://SportsGeekAmplify.com/stellaralgo
Teammo - Taking the headache out of match payments collection - Sports Geek Amplify
March 22, 2021 20:10 - 29 minutes - 23.9 MBIn this Sports Geek Amplify episode, Sean Callanan chats with Teammo co-founders Sarah Stocks and Andrew McIntosh about their online payments solution that takes the headache out of grassroots match payments. More details at https://SportsGeekAmplify.com/teammo
VLAST - Deliver more sponsorship outcomes from your athletes - Sports Geek Amplify
March 22, 2021 20:00 - 33 minutes - 27.2 MBIn this Sports Geek Amplify episode, Sean Callanan chats with VLAST Founder James Begley about driving more results from athletes with sponsors while removing all the headaches. More details at https://SportsGeekAmplify.com/vlast
Oran Aziz on Melbourne Storm's remarkable 2020 season
March 16, 2021 08:00 - 53 minutes - 43.3 MBSean Callanan chats with the Melbourne Storm's Oran Aziz about the challenges of a season away from Victoria during the 2020 NRL season and how they stay connected with fans & families to win a premiership. Show notes - https://sportsgeekhq.com/podcast/oran-aziz-melbourne-storm
Jodie Hawkins from Sydney Sixers on Big Bash, Hub life & Winning
March 02, 2021 22:30 - 50 minutes - 40.3 MBSean Callanan chats with the Sydney Sixers' GM Jodie Hawkins about the Big Bash season around border closures, COVID protocols and building connections with fans from a distance. Show notes - https://sportsgeekhq.com/podcast/jodie-hawkins-sydney-sixers/
Eric SanInocencio about opportunities & challenges in digital at the ACC
February 24, 2021 00:00 - 1 hour - 60.2 MBSean Callanan chats with the ACC's Eric SanInocencio about his career in sports digital across the college & pro scene. and the importance of digital teams to continue driving value. SHow notes - https://sportsgeekhq.com/podcast/eric-saninocencio-theacc
Chris Greeley on exciting times ahead for LCS & LCO
February 16, 2021 07:00 - 1 hour - 49 MBSean Callanan chats with Riot Games' LCS Commissioner Chris Greeley on his entry into esports, the growth & growing pains of the LCS and the newly formed LCO offering opportunities for players & teams (like Gravitas) in Australia & New Zealand. Show notes - https://sportsgeekhq.com/podcast/chris-greeley-league-of-legends-esports-lcs
Tyson Beck on sports creative & trading card collabs
February 09, 2021 22:00 - 59 minutes - 48 MBSean Callanan chats with Tyson Beck about his career in design in multiple sports and his own line of trading cards with NBA stars like Jayson Tatum and Donovan Mitchell. Show notes - https://sportsgeekhq.com/podcast/tyson-beck-sports-design
Play Media Replay - LoL Esports - where do I start?
January 10, 2021 08:00 - 33 minutes - 27.1 MBOn this Play Media Replay episode, show Sean Callanan & Chris Derrick discuss how brands can get involved in new LoL Esports league in Australia and take you behind the scenes on how the new league came about. Find out more at WeArePlayMedia.com Originally published on Play Media YouTube
Play Media Replay - How can brands reach gamers on mobile?
January 09, 2021 08:00 - 31 minutes - 25.5 MBOn this Play Media Replay episode, show Sean Callanan & Chris Derrick discuss how can brands reach gamers on mobile. Find out more at WeArePlayMedia.com Originally published on Play Media YouTube
Play Media Replay - What can gaming streamers offer brands?
January 08, 2021 08:00 - 32 minutes - 26.4 MBOn this Play Media Replay episode, show Sean Callanan & Chris Derrick discuss what can gaming streamers offer brands?. Find out more at WeArePlayMedia.com Originally published on Play Media YouTube
Play Media Replay - Why don't more brands market to gamers?
January 07, 2021 08:00 - 27 minutes - 21.8 MBOn this Play Media Replay episode, show Sean Callanan & Chris Derrick discuss why don't more brands market to gamers. Find out more at WeArePlayMedia.com Originally published on Play Media YouTube
Play Media Replay - Why should brands get involved in gaming?
January 06, 2021 08:00 - 28 minutes - 23.2 MBOn this Play Media Replay episode, show Sean Callanan & Chris Derrick discuss why brands would get involved in gaming. Find out more at WeArePlayMedia.com Originally published on Play Media YouTube
Sports Geek Replay - Brett Clarke
January 05, 2021 08:00 - 53 minutes - 43 MBIn this Sports Geek Replay Sean Callanan chats with Brett Clarke from Thrill One Entertainment - https://sportsgeekhq.com/podcast/sgr-brett-clarke
Sports Geek Replay - Paraag Marathe
January 04, 2021 08:00 - 37 minutes - 30 MBIn this Sports Geek Replay Sean Callanan chats with Paraag Marathe from San Francisco 49ers - https://sportsgeekhq.com/podcast/sgr-paraag-marathe
Sports Geek Replay - Steve Reese
January 03, 2021 08:00 - 54 minutes - 43.4 MBIn this Sports Geek Replay Sean Callanan chats with Steve Reese from Phoenix Suns - https://sportsgeekhq.com/podcast/sgr-steve-reese
Sports Geek Replay - Catherine Clark
January 02, 2021 08:00 - 52 minutes - 42.2 MBIn this Sports Geek Replay Sean Callanan chats with Catherine Clark from Netball Queensland - https://sportsgeekhq.com/podcast/sgr-catherine-clark
Sports Geek Replay - Jennie Wyllie
January 01, 2021 08:00 - 40 minutes - 32.6 MBIn this Sports Geek Replay Sean Callanan chats with Jennie Wyllie from Netball NZ - https://sportsgeekhq.com/podcast/sgr-jennie-wyllie
Sports Geek Replay - Craig Hutchison
December 31, 2020 08:00 - 54 minutes - 43.7 MBIn this Sports Geek Replay Sean Callanan chats with Craig Hutchison - https://sportsgeekhq.com/podcast/sgr-craig-hutchison
Sports Geek Replay - Simon Matthews
December 30, 2020 08:00 - 44 minutes - 35.6 MBIn this Sports Geek Replay Sean Callanan chats with Simon Matthews from Richmond FC - https://sportsgeekhq.com/podcast/sgr-simon-matthews
Sports Geek Replay - Morgan Todd
December 29, 2020 08:00 - 48 minutes - 38.8 MBIn this Sports Geek Replay Sean Callanan chats with Morgan Todd from MLSE about sponsorship, activations and community partnerships. Show notes - https://sportsgeekhq.com/podcast/sgr-morgan-todd
Sports Geek Replay - Dewayne Hankins
December 28, 2020 08:00 - 50 minutes - 40.9 MBSports Geek Replay with Dewayne Hankins - https://sportsgeekhq.com/podcast/sgr-dewayne-hankins/
Sports Geek Replay - Peter Sorckoff
December 27, 2020 08:00 - 1 hour - 51.8 MBSports Geek Replay with Peter Sorckoff - https://sportsgeekhq.com/podcast/sgr-peter-sorckoff/
Sports Geek Replay - Chris Anstey
December 26, 2020 08:00 - 47 minutes - 38.3 MBSports Geek Replay series - Chris Anstey - https://sportsgeekhq.com/podcast/sgr-chris-anstey/
Ready for a big summer of Big Bash League cricket – Alistair Dobson
December 08, 2020 06:00 - 41 minutes - 33.3 MBSean Callanan chats with Head of Big Bash Leagues Alistair Dobson about the challenges to organising the 20/21 Big Bash season for BBL & WBBL and what Big Bash will look like as it moves into teenage years. Show notes - https://sportsgeekhq.com/podcast/big-bash-league-alistair-dobson
Alan Burrows on developing a deeper connection with Motherwell FC fans - CEO Series
December 01, 2020 23:00 - 1 hour - 55.8 MBIn this CEO Series interview, Sean Callanan chats with Motherwell FC CEO Alan Burrows about his background in digital and how Motherwell FC competes on and off the pitch in the Scottish Premiership via a fan ownership model. Show notes - https://sportsgeekhq.com/podcast/motherwellfc-alan-burrows/
TEG Live's Tim McGregor on live events in 2020 and what they'll look like in 2021
November 25, 2020 01:00 - 33 minutes - 26.9 MBSean Callanan chats with TEG Live's Tim McGregor on the importance of live events to the music, entertainment & sports industry, how they adapted to the challenges 2020 presented and how live events will return in 2021. Show notes - https://sportsgeekhq.com/podcast/teg-tim-mcgregor/
Baltimore Ravens' Dave Lang on understanding how and where to connect with fans
November 10, 2020 06:00 - 57 minutes - 45.8 MBSean Callanan chats with Baltimore Raven's Dave Lang about changes in digital since he experienced a Super Bowl win, how to tackle new platforms like Reddit & TikTok and changing fan behaviour in 2020. More - https://sportsgeekhq.com/podcast/dave-lang-baltimore-ravens/
MLSE's Morgan Todd on how building partnerships that champions can leverage
October 27, 2020 06:00 - 48 minutes - 38.8 MBSean Callanan chats with MLSE's Morgan Todd about here role helping Toronto Raptors and Toronto FC partners connect with fans via digital and social initiatives. Show notes - https://sportsgeekhq.com/podcast/morgan-todd-mlse
Podcast crossover - Hear Me Out - Sports are awesome!
October 13, 2020 06:30 - 37 minutes - 30.2 MBREPOST of Hear Me Out episode where Sports Geek's Sean Callanan appears. Subscribe via https://SportsGeekHQ.com/HearMeOut RJ brings in the Sports Geek and League of Legends team owner, Sean Callanan, to convince Bley that the sports he's been bad-mouthing his entire life are actually worthwhile and might even make him a better person; and even, in some cases, a better citizen. Follow Sean Callanan: @SeanCallanan Follow Bley: @AaronBleyaert Follow RJ: @RJThieneman Reposted with permission...
Digital To Dollars - Know Your Pitch
September 29, 2020 07:00 - 27 minutes - 21.8 MBOn this episode of Sports Geek Podcast Sean Callanan dives into the Digital to Dollars process with an overview of the Know Your Pitch pillar. How to drive more revenue from digital. More Info - https://sportsgeekhq.com/podcast/digital-to-dollars-know-your-pitch/
Digital To Dollars - Know Your Value
September 22, 2020 07:00 - 28 minutes - 23 MBOn this episode of Sports Geek Podcast Sean Callanan dives into the Digital to Dollars process with an overview of the Know Your Value pillar. How to develop your digital rate card. Full show notes - https://sportsgeekhq.com/podcast/digital-to-dollars-know-your-value/
Brett Clarke on building a next generation content company in action sports
September 15, 2020 07:00 - 53 minutes - 43 MBSean Callanan chats with Thrill One Entertainment's Brett Clarke about how the action sports industry is booming and how they have united three of action sports' biggest brands: Nitro Circus, Street League Skateboarding & Superjacket Productions. Show notes - https://sportsgeekhq.com/podcast/brett-clarke-thrill-one
Catherine Clark on Netball changing, adapting & thriving in Queensland
September 08, 2020 04:38 - 52 minutes - 42.2 MBSean Callanan chats with Netball Queensland CEO Catherine Clark about her sports business career and the juggling act of team (Firebirds), stadium (Nissan Arena) & netball participation across Queensland. Show notes available - https://sportsgeekhq.com/podcast/catherine-clark-netball-queensland
Brandon Curran on finding right fit for athletes and brands
September 01, 2020 09:00 - 49 minutes - 39.5 MBSean Callanan chats with Catalyst Sports' Brandon Curran on how we sources brand deals across for social for NBA players. Full show notes - https://sportsgeekhq.com/podcast/brandon-curran-catalyst-sports
Portland Trailblazers' Dewayne Hankins on connecting with fans and making a stand
August 25, 2020 09:00 - 50 minutes - 40.9 MBPortland Trailblazers' Dewayne Hankins on connecting with fans and making a stand. Full show notes - https://sportsgeekhq.com/podcast/dewayne-hankins-portland-trailblazers
Paraag Marathe - Driving 49ers Enterprises into new sports & industries
August 18, 2020 09:00 - 37 minutes - 30 MBSean Callanan chats with San Francisco 49ers Paraag Marathe about his career at 49ers across football operations and how 49ers Enterprises is driving expansion efforts across sports and technology investments. Show notes - https://sportsgeekhq.com/podcast/paraag-marathe-49ers-enterprises
Richard Bayliss on sports storytelling & COVID content production
August 11, 2020 09:00 - 54 minutes - 44 MBSean Callanan chats with Optus Sports' Richard Bayliss about the changing world of sports broadcasting, dealing with the content crunch during COVID and how Optus connect with football fans. show notes - https://sportsgeekhq.com/podcast/richard-bayliss-optus-sport/
Mike Downey on how AI can enhance fan experience in the NBA
May 26, 2020 09:00 - 42 minutes - 33.9 MBSean Callanan chats with Microsoft's Mike Downey about the growing relationship between technology & sport and how AI will transform the way fans interact with the NBA. More - https://sportsgeekhq.com/podcast/mike-downey-microsoft-nba/