April is Adopt-a-Listener Month: A Conversation with Lauren Passell
Sounds Profitable
English - April 19, 2023 10:00 - 40 minutes - 37.4 MB - ★★★★ - 21 ratingsMarketing Business Technology Homepage Download Apple Podcasts Google Podcasts Overcast Castro Pocket Casts RSS feed
Did you know that April is Adopt-a-Podcast Listener Month? Now you do! Bryan Barletta speaks with Lauren Passell and Arielle Nissenblatt about Tink Media, this new initiative to grow the podcast/audio space, barriers they’ve uncovered for potential listeners, and how you can get involved.
Listen to learn about: How to idea for this event came aboutLauren and Arielle’s woman-on-the-street approach to ask people about their listening habitsBest practices they’ve uncovered for recommending podcastsThe pre, mid, and post-roll ad campaign you can participate in
Links:Lauren PassellTink MediaAdopt-a-Listener MonthCredits:Hosted by Bryan Barletta, Arielle NissenblattProduced by Spooler MediaHosted on Art19Recorded on SquadCast.fm Edited by Gavin Gaddis