Seeking Higher Value with Jeff Zortman
Sorghum Smart Talk
English - September 23, 2019 21:00 - 23 minutes - 31.6 MB - ★★★★★ - 32 ratingsEducation Government Homepage Download Apple Podcasts Google Podcasts Overcast Castro Pocket Casts RSS feed
Previous Episode: Taking the Emotion out of Marketing with Stephen Bigge
Next Episode: John Williams: Profiting from the Pet Food Market
On this week’s episode of Sorghum Smart Talk, we visit with Jeff Zortman. Zortman is a sorghum farmer from Fowler, Kansas, and a newly appointed Sorghum Checkoff board director. Zortman produces food grade sorghum on his operation, branching out into the consumer food industry. Following a detailed marketing plan and consumer trends has allowed Zortman to increase profitability on his operation.