Storytelling for B2B Marketers with Bernadette Jiwa

Sophisticated Marketers Podcast by LinkedIn

English - August 29, 2016 22:14 - 30 minutes - 41.8 MB - ★★★★ - 44 ratings
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Previous Episode: How Improv can make you a better Marketer with Brian Carter

Next Episode: Better Marketing With Dennis Yu and Logan Young from BlitzMetrics

Best selling author Bernadette Jiwa joins the podcast to breakdown the essential elements of great storytelling for brands. She then shares some of her favorite examples of B2B marketers finding success using this strategy in their marketing and the lessons learned.