In this episode, I continue my conversation with our guest Robert Cooke, founder of 3forge, a provider of data virtualization and visualization technology. In this conversation, Robert shares 


What was the startup bug that bit him.. The urge to reinvent how software is developed based on experience, after getting a feeling that 90% of the code written is quite similar across teams and organizations and how that can be a base for reuseSolve it once, solve it well, reuse it.His approach to abstracting many of the operations needed, for example, the user interface widgets and experience, to reduce the work needed to create and deploy solutions quicklyThe  story behind the name of his company 3forge -- started asForge financial framework and then evolved into 3forgeHis thoughts on processing data in real time v/s in batch or offline mode His thoughts on defensive coding and a 2 minute intro to defensive codingHow he manages his time and what stresses him

Robert Cooke is the Founder and Principal Architect at 3Forge, a New York-based provider of data virtualization and visualization technology. 3Forge has achieved significant growth over the years as a result of increasing demand for its award-winning, web-based browser AMI platform.

Robert’s accomplishments have spanned across electronic trading, middle and back office, regulatory reporting, compliance and risk management.

His LinkedIn profile: https://www.linkedin.com/in/robert-cooke-a7835b69/