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Facebook Pixel Basics: 3. The Facebook Pixel and Optimization
The Pubcast with Jon Loomer
English - September 15, 2020 16:53 - 8 minutes - 16 MB - ★★★★★ - 35 ratingsBusiness Technology social content digital facebook marketing media Homepage Download Apple Podcasts Google Podcasts Overcast Castro Pocket Casts RSS feed
Previous Episode: Facebook Pixel Basics: 2. The Facebook Pixel and Tracking
A big part of what makes Facebook advertising so effective is optimization. Facebook shows your ads to people most likely to perform a desired action, limiting waste. Without the pixel, you can't optimize for some critical actions.
To get access to the free Facebook Pixel Basics video series -- or the entire Facebook Pixel Masterclass -- go to jonloomer.com/fpm.