Social Media Marketing Talk Show artwork

Social Media Marketing Talk Show

319 episodes - English - Latest episode: about 1 month ago -

Get expert opinions on the latest social media marketing news, from Social Media Examiner. This show shares only the news you need to know. You’ll gain quick insight that could provide you a competitive advantage. Watch the live show at SocialMediaExaminer.com/liveshow

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Episodes

New Facebook Group Tools: What Group Admins Need to Know

February 22, 2020 10:50 - 44 minutes - 40.9 MB

On this week’s Social Media Marketing Talk Show, we explore new management tools for Facebook Groups admins and moderators and how they can leverage the growth of groups to engage their audience with special guest Bella Vasta. Check out Social Media Marketing World 2020 See Privacy Policy at https://art19.com/privacy and California Privacy Notice at https://art19.com/privacy#do-not-sell-my-info.

Ads Coming to IGTV: What it Means for Marketers and Creators

February 15, 2020 10:50 - 51 minutes - 47.3 MB

On this week’s Social Media Marketing Talk Show, we explore Instagram’s upcoming monetization program for IGTV and updated tools with special guest Jenn Herman. We’ll also discuss Pinterest’s soaring revenues in 2019 and look ahead to what’s to come on the platform this year with special guest Alisa Meredith. Check out Social Media Marketing World 2020 See Privacy Policy at https://art19.com/privacy and California Privacy Notice at https://art19.com/privacy#do-not-sell-my-info.

Facebook Messenger Changes Bot Policies: What It Means for Marketers

February 08, 2020 10:50 - 49 minutes - 45.6 MB

On this week's Social Media Marketing Talk Show, we explore changes to business tools for Facebook Messenger with Kelly Noble Mirabella and YouTube's Q4 2019 earnings reports and updates with Sean Cannell.  Check out Social Media Marketing World 2020 See Privacy Policy at https://art19.com/privacy and California Privacy Notice at https://art19.com/privacy#do-not-sell-my-info.

Facebook and Google Make Retargeting Harder: How to Prepare

February 01, 2020 10:50 - 44 minutes - 40.6 MB

On this week's Social Media Marketing Talk Show, we explore how to prepare for Google's plans to block third-party cookies and the expansion of Facebook's Clear History tool with special guest Rich Brooks. We'll also review the updates from Facebook's Q4 2019 earnings and results. Check out Social Media Marketing World 2020 See Privacy Policy at https://art19.com/privacy and California Privacy Notice at https://art19.com/privacy#do-not-sell-my-info.

TikTok Self-Service Ads: What Marketers Need to Know

January 25, 2020 10:50 - 47 minutes - 43.9 MB

On this week’s Social Media Marketing Talk Show, we explore an update of TikTok’s self-serve ad platform, how businesses are developing content on TikTok, and much more with special guest Rachel Pedersen.  Check out Social Media Marketing World 2020   See Privacy Policy at https://art19.com/privacy and California Privacy Notice at https://art19.com/privacy#do-not-sell-my-info.

Mark Zuckerberg Lays Out Future Vision

January 18, 2020 10:50 - 49 minutes - 45.2 MB

On this week’s Social Media Marketing Talk Show, we explore Mark Zuckerberg’s latest personal challenge and what it means for marketers with special guest, Mari Smith. We’ll also discuss Facebook’s new product updates for ads, video metrics, and Page management. Check out Social Media Marketing World 2020 See Privacy Policy at https://art19.com/privacy and California Privacy Notice at https://art19.com/privacy#do-not-sell-my-info.

Twitter Adds New Ad Unit and Alters Core Features

January 11, 2020 10:50 - 35 minutes - 32.4 MB

On this week's Social Media Marketing Talk Show, we explore Twitter’s new Promoted Trend Spotlight ad  unit, limits on tweet replies, and upcoming changes to core features with special guest Madalyn Sklar.  Check out Social Media Marketing World 2020 See Privacy Policy at https://art19.com/privacy and California Privacy Notice at https://art19.com/privacy#do-not-sell-my-info.

Instagram Brand Collab Manager and Pinterest Trends Tool

December 21, 2019 10:50 - 44 minutes - 40.7 MB

On this week’s Social Media Marketing Talk Show, we explore the latest way Instagram is connecting brands with influencers on the platform and upcoming Instagram Stories features with Jenn Herman. We also cover the new Pinterest Trends tool with Jennifer Priest. Check out Social Media Marketing World 2020 See Privacy Policy at https://art19.com/privacy and California Privacy Notice at https://art19.com/privacy#do-not-sell-my-info.

New YouTube Monetization, Promotion, and Policy Updates

December 14, 2019 10:50 - 50 minutes - 46.6 MB

On this week’s Social Media Marketing Talk Show, we explore new ways to monetize, promote, and protect your brand’s YouTube channel with special guest Luria Petrucci. Check out Social Media Marketing World 2020 See Privacy Policy at https://art19.com/privacy and California Privacy Notice at https://art19.com/privacy#do-not-sell-my-info.

Preparing for California Consumer Privacy Act (CCPA): What Marketers Need to Know Now

December 07, 2019 10:50 - 38 minutes - 35.3 MB

On this week's Social Media Marketing Talk Show, we explore the California Consumer Privacy Act and what processes and technology all businesses need to have in place to protect themselves with special guest Jamie Lieberman of Hashtag Legal.  Check out Social Media Marketing World 2020 See Privacy Policy at https://art19.com/privacy and California Privacy Notice at https://art19.com/privacy#do-not-sell-my-info.

Facebook Lets Advertisers Control Where Ads Appear

November 23, 2019 10:50 - 43 minutes - 40.2 MB

On this week’s Social Media Marketing Talk Show, we explore Facebook’s new brand safety controls and transparency tools for advertisers, upcoming Facebook ad updates, and more with special guest Kim Garst.  Check out Social Media Marketing World 2020 See Privacy Policy at https://art19.com/privacy and California Privacy Notice at https://art19.com/privacy#do-not-sell-my-info.

Twitter Introduces Conversation Insights and Upcoming Features for 2020

November 16, 2019 10:50 - 30 minutes - 27.8 MB

On this week’s Social Media Marketing Talk Show, we explore Twitter’s newest conversation tools and other features coming to the platform in 2020 with special guest Madalyn Sklar.  Check out Social Media Marketing World 2020 See Privacy Policy at https://art19.com/privacy and California Privacy Notice at https://art19.com/privacy#do-not-sell-my-info.

Instagram Launches IGTV Series Tools: What Marketers Need to Know

November 09, 2019 10:50 - 29 minutes - 26.6 MB

On this week’s Social Media Marketing Talk Show, we explore new tools to help creators start their own IGTV series with special guest Rebekah Radice. We also discuss Facebook’s new corporate branding.  Check out Social Media Marketing World 2020 See Privacy Policy at https://art19.com/privacy and California Privacy Notice at https://art19.com/privacy#do-not-sell-my-info.

Facebook Page Verification: What Marketers Need to Know

October 26, 2019 09:50 - 48 minutes - 44.5 MB

On this week’s Social Media Marketing Talk Show, we explore what marketers need to know about changes to verification badges, scheduling, and organic impressions for Facebook pages with Gavin Bell.  Check out Social Media Marketing World 2020 See Privacy Policy at https://art19.com/privacy and California Privacy Notice at https://art19.com/privacy#do-not-sell-my-info.

LinkedIn Events Relaunches: What Marketers Need to Know

October 19, 2019 09:50 - 47 minutes - 43.2 MB

On this week's Social Media Marketing Talk Show, we explore LinkedIn's relaunch of Events and new LinkedIn page features with Michaela Alexis, and Facebook Stories ad updates with Amanda Robinson. Check out Social Media Marketing World 2020 See Privacy Policy at https://art19.com/privacy and California Privacy Notice at https://art19.com/privacy#do-not-sell-my-info.

Instagram Stories Launches New Creative Features

October 12, 2019 09:50 - 34 minutes - 31.2 MB

On this week’s Social Media Marketing Talk Show, we explore the new ‘Create’ mode for Instagram Stories Camera, the new Instagram app ‘Threads’, and more with Jenn Herman. Check out Social Media Marketing World 2020 See Privacy Policy at https://art19.com/privacy and California Privacy Notice at https://art19.com/privacy#do-not-sell-my-info.

LinkedIn Enhanced Ads Targeting Tools: What Marketers Need to Know

October 05, 2019 09:50 - 41 minutes - 38 MB

On this week’s Social Media Marketing Talk Show, we explore enhanced LinkedIn Ads targeting tools with AJ Wilcox and Pinterest Business Profile and shopping updates with Jeff Sieh.  Check out Social Media Marketing World 2020 See Privacy Policy at https://art19.com/privacy and California Privacy Notice at https://art19.com/privacy#do-not-sell-my-info.

New Facebook Live Tools: What Marketers Need to Know

September 28, 2019 09:50 - 43 minutes - 39.9 MB

On this week’s Social Media Marketing Talk Show, we explore new Facebook Live tools with Luria Petrucci.    Check out Social Media Marketing World 2020 See Privacy Policy at https://art19.com/privacy and California Privacy Notice at https://art19.com/privacy#do-not-sell-my-info.

New Instagram Scheduling and Messaging Tools: What Marketers Need to Know

September 21, 2019 09:50 - 35 minutes - 32.3 MB

On this week's Social Media Marketing Talk Show, we explore Instagram scheduling and messaging tools with special guest, Alex Beadon. Check out Social Media Marketing World 2020 Check out Social Media Marketing World 2020 See Privacy Policy at https://art19.com/privacy and California Privacy Notice at https://art19.com/privacy#do-not-sell-my-info.

New Facebook and Instagram Shopping Ads

September 14, 2019 09:50 - 33 minutes - 30.8 MB

On this week's Social Media Marketing Talk Show, we explore new shopping ads for Facebook and Instagram and Facebook Dating with special guest, Amanda Robinson. See Privacy Policy at https://art19.com/privacy and California Privacy Notice at https://art19.com/privacy#do-not-sell-my-info.

Facebook Messenger Changes Bot Rules

September 07, 2019 09:50 - 27 minutes - 25.4 MB

On this week’s Social Media Marketing Talk Show, we explore changes to business tools for Facebook Messenger with Kelly Noble Mirabella and YouTube updates. Check out the Facebook Ads Summit   See Privacy Policy at https://art19.com/privacy and California Privacy Notice at https://art19.com/privacy#do-not-sell-my-info.

Facebook Group Privacy Changes and What Marketers Need to Know

August 24, 2019 09:50 - 42 minutes - 38.9 MB

On this week’s Social Media Marketing Talk Show, we explore updates to Facebook Group privacy with Dana Malstaff and new chat features being tested on Twitter with Madalyn Sklar. Check out the Facebook Ads Summit See Privacy Policy at https://art19.com/privacy and California Privacy Notice at https://art19.com/privacy#do-not-sell-my-info.

Changes Coming From Instagram: What Marketers Need to Know

August 10, 2019 09:50 - 44 minutes - 41.5 MB

On this week's Social Media Marketing Talk Show, we explore what marketers need to know about changes coming from Instagram and Facebook expanding search ad placement with special guests, Jenn Herman and Amanda Robinson.

Changes Coming From Instagram: What Marketers Need to Know

August 10, 2019 09:50 - 44 minutes - 40.6 MB

On this week's Social Media Marketing Talk Show, we explore what marketers need to know about changes coming from Instagram and Facebook expanding search ad placement with special guests, Jenn Herman and Amanda Robinson. See Privacy Policy at https://art19.com/privacy and California Privacy Notice at https://art19.com/privacy#do-not-sell-my-info.

Facebook and the FTC: What the Agreement Means for Marketers

August 03, 2019 09:50 - 47 minutes - 43.9 MB

On this week’s Social Media Marketing Talk Show, we explore details of the FTC Settlement agreement with Facebook and what it means for Marketers with special guest Mari Smith. Jeff Sieh will also be joining us to talk about Pinterest news.   Check out our Video Marketing Summit   See Privacy Policy at https://art19.com/privacy and California Privacy Notice at https://art19.com/privacy#do-not-sell-my-info.

Twitter Rolls Out Improved Conversation Features

July 27, 2019 09:50 - 35 minutes - 32.7 MB

On this week’s Social Media Marketing Talk Show, we explore Twitter's newly enhanced and improved conversation features with special guest Dan Knowlton. Check out our Video Marketing Summit See Privacy Policy at https://art19.com/privacy and California Privacy Notice at https://art19.com/privacy#do-not-sell-my-info.

New YouTube Revenue Opportunities for Channels

July 20, 2019 09:50 - 39 minutes - 36 MB

In this week's show, we explore YouTube revenue opportunities for channels, learning playlists, and more with special guest Luria Petrucci of Live Streaming Pros.   Check out our Video Marketing Summit See Privacy Policy at https://art19.com/privacy and California Privacy Notice at https://art19.com/privacy#do-not-sell-my-info.

LinkedIn Updates Pages and Algorithm

July 13, 2019 09:50 - 46 minutes - 42.9 MB

We explore new Instagram chat stickers and ad placements with Sue B. Zimmerman, and updates to LinkedIn's pages and algorithm with Michaela Alexis. Learn more about Sue B. Zimmerman: suebzimmerman.com Learn more about Michaela Alexis: www.mickalexis.com Find show notes: socialmediaexaminer.com/talk92 See Privacy Policy at https://art19.com/privacy and California Privacy Notice at https://art19.com/privacy#do-not-sell-my-info.

TikTok Self-Serve Ads Platform to Launch

July 01, 2019 10:00 - 45 minutes - 41.7 MB

We explore TikTok’s upcoming ads platform with Rachel Pedersen, and Twitter’s new desktop redesign with Dan Knowlton. Learn more about Rachel Pedersen: rachelpedersen.com |  Learn more about Dan Knowlton: kpsdigitalmarketing.co.uk |  Find show notes: socialmediaexaminer.com/talk91 See Privacy Policy at https://art19.com/privacy and California Privacy Notice at https://art19.com/privacy#do-not-sell-my-info.

Facebook Introduces New Cryptocurrency: Libra

June 24, 2019 10:00 - 34 minutes - 31.9 MB

On this week’s Social Media Marketing Talk Show, we explore Facebook’s new cryptocurrency, Libra, with special guest, Joel Comm. What do you think? Find show notes and share your comments and questions here, or at https://www.socialmediaexaminer.com/talk90 See Privacy Policy at https://art19.com/privacy and California Privacy Notice at https://art19.com/privacy#do-not-sell-my-info.

Instagram Branded Content Ads: New Advertising Partnerships for Brands and Influencers

June 17, 2019 10:00 - 30 minutes - 27.9 MB

On this week's Social Media Marketing Talk Show, we explore Instagram branded content ads for brands and influencers, and Snapchat's new native checkout feature with special guest, Kate Talbot. What do you think? Find show notes and share your comments and questions here, or at https://www.socialmediaexaminer.com/talk89 See Privacy Policy at https://art19.com/privacy and California Privacy Notice at https://art19.com/privacy#do-not-sell-my-info.

LinkedIn Updates Ad Features and Mozilla Blocks Ad Tracking

June 10, 2019 10:00 - 45 minutes - 42.1 MB

On this week’s Social Media Marketing Talk Show, we explore enhanced LinkedIn Advertising features and analytics, why web browsers are blocking third-party tracking, and more. Our special guest on this week’s show is AJ Wilcox. What do you think? Find show notes and share your comments and questions here, or at https://www.socialmediaexaminer.com/talk88 See Privacy Policy at https://art19.com/privacy and California Privacy Notice at https://art19.com/privacy#do-not-sell-my-info. ...

Instagram Pushes IGTV Growth With Horizontal Video

June 03, 2019 10:00 - 50 minutes - 45.9 MB

On this week’s Social Media Marketing Talk Show, we explore horizontal video support for IGTV and other video broadcasting updates with special guests, Luria Petrucci and David Foster. What do you think? Find show notes and share your comments and questions here, or at https://www.socialmediaexaminer.com/talk87 See Privacy Policy at https://art19.com/privacy and California Privacy Notice at https://art19.com/privacy#do-not-sell-my-info.

YouTube Changes Public Subscriber Counts

May 27, 2019 10:00 - 53 minutes - 48.7 MB

On this week’s Social Media Marketing Talk Show, we explore upcoming changes to YouTube’s public-facing subscriber counts and marketers’ reactions to Facebook Ad Manager issues with special guests, Owen Video and Gavin Bell. What do you think? Find show notes and share your comments and questions here, or at https://www.socialmediaexaminer.com/talk86 See Privacy Policy at https://art19.com/privacy and California Privacy Notice at https://art19.com/privacy#do-not-sell-my-info. ...

Facebook Pixel To Become Less Effective for Marketers

May 20, 2019 10:00 - 54 minutes - 50 MB

On today’s show, we explore the ramifications of Facebook’s upcoming Clear History tool and Instagram expanding Stories into the Explore Tab with special guests, Jenn Herman and Amanda Bond. What do you think? Find show notes and share your comments and questions here, or at https://www.socialmediaexaminer.com/talk85 See Privacy Policy at https://art19.com/privacy and California Privacy Notice at https://art19.com/privacy#do-not-sell-my-info.

Facebook Marketing Declining: New Research

May 13, 2019 10:00 - 52 minutes - 47.9 MB

On this week's Social Media Marketing Talk Show, we explore findings from the 2019 Social Media Marketing Industry Report and Facebook's new Automated Ads tool with special guests, Michael Stelzner and Charlie Lawrance. What do you think? Find show notes and share your comments and questions here, or at https://www.socialmediaexaminer.com/talk84 See Privacy Policy at https://art19.com/privacy and California Privacy Notice at https://art19.com/privacy#do-not-sell-my-info.

New Facebook F8 Announcements and What They Mean for Marketers

May 06, 2019 10:00 - 1 hour - 55.9 MB

On this week’s Social Media Marketing Talk Show, we explore the Facebook desktop and mobile redesign and new Messenger business tools announced at the F8 Developer Conference, with our special guest, Mari Smith. What do you think? Find show notes and share your comments and questions here, or at https://www.socialmediaexaminer.com/talk83 See Privacy Policy at https://art19.com/privacy and California Privacy Notice at https://art19.com/privacy#do-not-sell-my-info.

Future of Facebook and Twitter

April 29, 2019 10:00 - 50 minutes - 45.9 MB

On this week’s Social Media Marketing Talk Show, we explore where Facebook and Twitter are heading based on signals from this week's Q1 2019 Earnings Calls. Our special guest this week is Michael Stelzner. What do you think? Find show notes and share your comments and questions here, or at https://www.socialmediaexaminer.com/talk82 See Privacy Policy at https://art19.com/privacy and California Privacy Notice at https://art19.com/privacy#do-not-sell-my-info.

Facebook Updates Advertising Tools

April 22, 2019 10:00 - 49 minutes - 45.5 MB

On this week’s Social Media Marketing Talk Show, we explore Facebook Ads Manager updates, new ad bidding strategies, and inventory filters with special guests Charlie Lawrance and Amanda Robinson. What do you think? Find show notes and share your comments and questions here, or at https://www.socialmediaexaminer.com/talk81 See Privacy Policy at https://art19.com/privacy and California Privacy Notice at https://art19.com/privacy#do-not-sell-my-info.

New LinkedIn Ad Targeting Audiences

April 15, 2019 10:00 - 56 minutes - 51.5 MB

On this week’s Social Media Marketing Talk Show, we explore the updated Facebook Ad Library and the newest LinkedIn product and ad targeting tools with special guests Amanda Bond and Viveka von Rosen. What do you think? Find show notes and share your comments and questions here, or at https://www.socialmediaexaminer.com/talk80 See Privacy Policy at https://art19.com/privacy and California Privacy Notice at https://art19.com/privacy#do-not-sell-my-info.

Twitter Adds Subtitles to Native Video

April 08, 2019 10:00 - 48 minutes - 44.2 MB

On this week's Social Media Marketing Talk Show, we explore Twitter Video Subtitle updates and API Changes with special guest Dan Knowlton. What do you think? Find show notes and share your comments and questions here, or at https://www.socialmediaexaminer.com/talk79 See Privacy Policy at https://art19.com/privacy and California Privacy Notice at https://art19.com/privacy#do-not-sell-my-info.

Checkout on Instagram and Sponsored Stories Polling Stickers

April 01, 2019 10:00 - 52 minutes - 48.2 MB

On this week’s Social Media Marketing Talk Show, we explore Instagram’s new in-app Checkout and polling in sponsored stories with our special guest, Rebekah Radice. What do you think? Find show notes and share your comments and questions here, or at https://www.socialmediaexaminer.com/talk78 See Privacy Policy at https://art19.com/privacy and California Privacy Notice at https://art19.com/privacy#do-not-sell-my-info.

Facebook Ad Relevance Metric Updates

March 18, 2019 10:00 - 41 minutes - 37.8 MB

On this week’s Social Media Marketing Talk Show, we explore updates to Facebook's ad relevance metrics with special guest Amanda Bond. What do you think? Find show notes and share your comments and questions here, or at https://www.socialmediaexaminer.com/talk77 See Privacy Policy at https://art19.com/privacy and California Privacy Notice at https://art19.com/privacy#do-not-sell-my-info.

Pinterest Catalogs and Shopping Ads Roll Out to More Businesses

March 11, 2019 10:00 - 42 minutes - 38.9 MB

On this week’s Social Media Marketing Talk Show, we explore Pinterest Catalogs and Shopping Ads and new Twitter analytics tools with special guests Alisa Meredith and Madalyn Sklar. What do you think? Find show notes and share your comments and questions here, or at https://www.socialmediaexaminer.com/talk76 See Privacy Policy at https://art19.com/privacy and California Privacy Notice at https://art19.com/privacy#do-not-sell-my-info.

Facebook Showcase Video Ads

March 04, 2019 11:00 - 51 minutes - 46.8 MB

On this week’s Social Media Marketing Talk Show, we explore Facebook Showcase video ads and fan subscriptions with special guests Andrea Vahl and Owen Video. What do you think? Find show notes and share your comments and questions here, or at https://www.socialmediaexaminer.com/talk75 See Privacy Policy at https://art19.com/privacy and California Privacy Notice at https://art19.com/privacy#do-not-sell-my-info.

New Facebook Group Management Tools

February 25, 2019 11:00 - 47 minutes - 43.8 MB

On this week’s Social Media Marketing Talk Show, we explore new Facebook group management tools with special guest, Bella Vasta. What do you think? Find show notes and share your comments and questions here, or at https://www.socialmediaexaminer.com/talk74 See Privacy Policy at https://art19.com/privacy and California Privacy Notice at https://art19.com/privacy#do-not-sell-my-info.

LinkedIn Live Video and Company Page Updates

February 18, 2019 11:00 - 48 minutes - 44.7 MB

On this week's Social Media Marketing Talk Show, we explore LinkedIn Live Video and Company Page Updates with special guests, Viveka von Rosen and Cathy Hackl. What do you think? Find show notes and share your comments and questions here, or at https://www.socialmediaexaminer.com/talk73 See Privacy Policy at https://art19.com/privacy and California Privacy Notice at https://art19.com/privacy#do-not-sell-my-info.

YouTube Growth: Audience and Subscriber Numbers Are Rising

February 11, 2019 11:00 - 52 minutes - 48 MB

On this week’s Social Media Marketing Talk Show, we explore YouTube audience and subscriber growth and Periscope live streaming with guests with special guest Luria Petrucci. What do you think? Find show notes and share your comments and questions here, or at https://www.socialmediaexaminer.com/talk72 See Privacy Policy at https://art19.com/privacy and California Privacy Notice at https://art19.com/privacy#do-not-sell-my-info.

Facebook’s Future: Growth, Stories and Oversight

February 04, 2019 11:00 - 58 minutes - 53.6 MB

On this week’s Social Media Marketing Talk Show, we dig into Facebook’s Q4 2018 earnings call with Mari Smith! What do you think? Find show notes and share your comments and questions here, or at https://www.socialmediaexaminer.com/talk71 See Privacy Policy at https://art19.com/privacy and California Privacy Notice at https://art19.com/privacy#do-not-sell-my-info.

Facebook Group Changes: How the Invited Category Impacts Groups

January 28, 2019 11:00 - 48 minutes - 44.2 MB

On this week’s Social Media Marketing Talk Show, we explore YouTube Recommendations and Facebook Group Membership Changes with guests Owen Video and Bella Vasta. What do you think? Find show notes and share your comments and questions here, or at https://www.socialmediaexaminer.com/talk70 See Privacy Policy at https://art19.com/privacy and California Privacy Notice at https://art19.com/privacy#do-not-sell-my-info.