The Best Content for Each Stage of the Buyer’s Journey — And How to Deliver It
SmartBug on Tap
English - May 14, 2019 14:23 - 5 minutes - 9.69 MB - ★★★★★ - 50 ratingsBusiness inboundmarketing marketingautomation salesenablement accountengagement brandloyalty demandgeneration digitalstrategy leadgeneration paidmedia revenuegrowth Homepage Download Apple Podcasts Google Podcasts Overcast Castro Pocket Casts RSS feed
Previous Episode: 4 Tips to Mastering SEO Basics
Next Episode: Why Channel Partner Leads Cost Less and Close Faster
There's one kind of question that frequently comes up when I'm doing webinars or in-person presentations:
What kind of content belongs in each stage of the buyer's journey?
In this episode of SmartBug on Tap, I’m talking about what kind of content you should use through each stage of the buyer’s journey and how to deliver it from a tactical perspective. This will ultimately help you achieve that goal of creating a new customer.