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Blending Marketing and Technology: The New Approach to Revenue Operations
SmartBug on Tap
English - April 06, 2021 07:00 - 8 minutes - 10.1 MB - ★★★★★ - 50 ratingsBusiness inboundmarketing marketingautomation salesenablement accountengagement brandloyalty demandgeneration digitalstrategy leadgeneration paidmedia revenuegrowth Homepage Download Apple Podcasts Google Podcasts Overcast Castro Pocket Casts RSS feed
On this episode of SmartBug on Tap, Jen Spencer shares how marketing and technology converge to spark a new RevOps strategy—and what your marketers need to do to brace for impact.
Jen discusses:
1. How RevOps is changing
2. Why marketing is getting more complicated
3. How technology is becoming more connected
4. Potential RevOps problems and solutions