The Marketing Metrics That Matter Most
Smart Marketing for Small Nonprofits
English - January 26, 2020 17:00 - 26 minutes - 25.1 MB - ★★★★★ - 16 ratingsNon-Profit Business Marketing donorattraction donorretention fundraising marketing marketingstrategy nonprofit nonprofitmarketing Homepage Download Apple Podcasts Google Podcasts Overcast Castro Pocket Casts RSS feed
Previous Episode: What Nonprofits Can Learn From This AMAZING Speech
Next Episode: Marketing & Psychology - Why Giving Feels So Good
Don’t fear the metrics. Measuring the performance of your website, emails and social media posts doesn’t have to be an exercise in futility. The trick is to know which metrics matter - and what you can do if your nonprofit isn’t measuring up. This episode looks at the metrics your nonprofit should review for website, email and social media performance and strategies to boost those numbers.