Small Business Made Simple Podcast

EPISODE 45 – HOW TO KEEP MARKETING WHEN YOU'RE BUSY BEING BUSY

Hey there podcast family, welcome to episode 45 of the Small Business Made Simple Podcast. Thank you for lending me your ears today – I know you have lots of choices, so I sincerely appreciate me being one of them! If you’re a first-time listener, super super welcome, I am so pleased to have you here.  I am your host Jenn Donovan, and, as you’ll learn along the way, I pretty much live, breathe, dream marketing and social media! Today’s episode is brought to you by my brand new, course ...

EPISODE 44 – NETWORKING AS A MARKETING STRATEGY WITH KELLIE BRIGGS

  Hey there podcast family, welcome to episode 44 of the Small Business Made Simple Podcast. Thank you for lending me your ears today – I know you have lots of choices, so I sincerely appreciate me being one of them! If you’re a first time listener, super super welcome, I am so pleased to have you here. I am your host Jenn Donovan, and, as you’ll learn along the way, I pretty much live, breathe, dream marketing and social media! Today’s episode is brought to you by my brand new, cour...

EPISODE 43 – ARE FACEBOOK BOOST POSTS WORTH IT?

Hey there podcast family, welcome to episode 43 of the Small Business Made Simple Podcast. Thank you for lending me your ears today – I know you have lots of choices, so I sincerely appreciate me being one of them! Today’s episode is brought to you by my brand new, course Facebook Ads for Beginners. It’s been many hours in the making, but it’s here and I’m more excited than a cat when the Christmas tree goes up! I love talking about Facebook Ads. I believe they have the power to make a...

EPISODE 42 – FACEBOOK ADS FOR BEGINNERS

  Hey there, welcome to episode 42 of the Small Business Made Simple Podcast. Thank you for lending me your ears today – I know you have lots of choices, so I sincerely appreciate me being one of them! Today’s episode is brought to you by my brand new, almost can’t hold in my excitement, course Facebook Ads for Beginners.  It’s been many hours in the making, but it’s here and today is launch day. I will be talking all things Facebook Ads on this episode, so keep listening, but if Fac...

EPISODE 41 – DO YOU SUFFER FROM IMPOSTER SYNDROME? CONVERSATIONS WITH JANE ANDERSON

  Hey there, welcome to episode 41 of the Small Business Made Simple Podcast. Thank you for lending me your ears today – I know you have lots of choices, so I sincerely appreciate me being one of them! Today’s episode is brought to you by my new downable Ultimate Beginner’s Guide to Facebook Ads. This is a workbook full of exercises, tips and tricks on how to get your first Facebook ad hitting the goal you need it too. To download it now, go to www.socialmediaandmarketing.com.au/ads - ...

EPISODE 40 – A WEBSITE BUILDING DEEP DIVE

  Hey there, welcome to episode 40 of the Small Business Made Simple Podcast. Want to know the bad thing about episode 40 – it means episode 52 is only 12 weeks away, which means it’s only 12 weeks til 2020 …. Sorry!  And if you’re still listening after that, thank you for lending me your ears today – I know you have lots of choices, so I sincerely appreciate me being one of them! Today’s episode is brought to you by my new downable Ultimate Beginner’s Guide to Facebook Ads.  This is...

EPISODE 39 – SEO with QUEEN KATE TOON

  I have the QUEEN of SEO on the podcast today.  It's going to be fun but most of all you are going to LOVE how she talks about SEO! Thank you for lending me your ears today – I know you have lots of choices, so I sincerely appreciate me being one of them! Today’s episode is brought to you by my new downable Ultimate Beginner’s Guide to Facebook Ads. This is a workbook full of exercises, tips and tricks on how to get your first Facebook ad hitting the goal you need it too. To download ...

Episode 38 - The Future of Marketing With Alita Harvey-Rodriguez

  In small business we have this fantasy that BIG business at the BIG end of town has all their i's dotted and t's crossed - but my guest today is here to tell us othewise! Today’s episode is brought to you by my new downable Ultimate Beginner’s Guide to Facebook Ads. This is a workbook full of exercises, tips and tricks on how to get your first Facebook ad hitting the goal you need it too. To download it now, go to www.socialmediaandmarketing.com.au/ads - Facebook Ads will change your b...

EPISODE 37 – FOR WHAT PURPOSE

  If you are a life long learner, always listening to podcasts, reading blogs, following people on social media - learning as much as you can to bring your business forward but wonder how it all can fit together - then this is the episode for you! Today’s episode is brought to you by my new downable Ultimate Beginner’s Guide to Facebook Ads. This is a workbook full of exercises, tips and tricks on how to get your first Facebook ad hitting the goal you need it too. To download it now, go ...

EPISODE 36 – HOW TO HIRE RIGHT WITH LEADERSHIP COACH MICHAEL PEINIGER

Hiring the right people at the right time can be a REALLY difficult process, so today I've got a special guest, who's going to help us with just that! Hey there, welcome to episode 36 of the Small Business Made Simple Podcast. Thank you for lending me your ears today – I know you have lots of choices, so I sincerely appreciate me being one of them! Today I have a special guest. A friend, colleague, client, a leadership coach but mostly a fabulous human, Michael Peiniger of Kameleons, D...

EPISODE 35 – THE SECRET TO SUCCESSFUL FACEBOOK ADS

Today’s topic on the Podcast is Facebook Ads and I’m sharing the secret to getting them right! Today’s episode is brought to you by my new downable Ultimate Beginner’s Guide to Facebook Ads. This is a workbook full of exercises, tips and tricks on how to get your first Facebook ad hitting the goal you need it too. To download it now, go to www.socialmediaandmarketing.com.au/ads - Facebook Ads will change your business forever if you get them right! But before we get into that, let’s do o...

EPISODE 34 - SELLING THE RIGHT WAY WITH MICHAEL DUNNE, EPIC SALES

    Today’s topic is sales – but don’t turn off yet!  If you’re in business, you’re in sales – just like if you’re in business you’re in the business of marketing.  We need to stop thinking of sales as something sleezy car salesman do on movies and take the ick out of it!  Without sales, we have no business. So to help with today’s episode, I’ve enlisted the help of my sales guru LinkedIn contact, Michael Dunne from Epic Sales.  If you don’t like the idea of selling, then this is DEF...

EPISODE 33 – THE CUSTOMER JOURNEY

      Today’s episode is brought to you by my new downable Ultimate Beginner’s Guide to Facebook Ads.  This is a workbook full of exercises, tips and tricks on how to get your first Facebook ad hitting the goal you need it too.  To download it now, go to www.socialmediaandmarketing.com.au/ads - Facebook Ads will change your business forever if you get them right! Today’s topic on the Podcast is something I talk about a lot but have never dedicated a podcast episode to. The Customer J...

EPISODE 32 – FACEBOOK ADS – 3 MISTAKES WE NEED TO STOP MAKING

  Hey there, welcome to episode 32 of the Small Business Made Simple Podcast.  Thank you for lending me your ears today – I know you have lots of choices, so I sincerely appreciate me being one of them! Today’s topic on the Podcast is Facebook Ads and the top 3 mistakes I see people making when doing Facebook Ads. This episode is sponsored by my new eBook – Ultimate Beginners Guide to Facebook Ads – go to www.socialmediaandmarketing.com.au/ads to get it now. Facebooks Ads can be so...

EPISODE 31 – TIME MANAGEMENT WITH KATE CHRISTIE

Hey there, welcome to episode 31 of the Small Business Made Simple Podcast.  Boy oh boy of boy do I have an epic episode for you this week! I have a guest – Kate Christie and her business is called Time Stylers and she is here to chat to us about finding 30 extra hours in our week!  Yep, I kid you not.  But to find 30 hours, you’ll have to invest about 30 minute with me and this podcast! Before I introduce Kate and we get into the interview, let’s do our discovery of the week. THIS W...

EPISODE 30 – SOCIAL AUDIT:: LINKEDIN

  Hey there, welcome to episode 30 of the Small Business Made Simple Podcast.  Can I just say, I’m a little excited to hit 30 – it’s not a big milestone, but it’s a milestone, nonetheless.  I thought I’d run out of topics by now, when I started out, and now I’m thinking I need to do more than 1 a week just to say everything I have to say! This week I am talking all things LinkedIn – my absolute favourite social media platform!  If you’ve missed the last two episodes or if you’re new to m...

EPISODE 29 – SOCIAL AUDIT:: INSTAGRAM

  Hey there, welcome to episode 29 of the Small Business Made Simple Podcast. This week I am talking all things Instagram and I guess taking you through a bit of an audit.  If you don’t have an Instagram account – maybe you should still listen in because perhaps you should – except of course if you’re target marketing just isn’t on there! If you tuned in for Episode 28, you’ll know last week we audited your Facebook, this week Instagram and next week I will be going through LinkedIn – ...

EPISODE 28 – SOCIAL AUDIT:: FACEBOOK

  Hey there, welcome to episode 28 of the Small Business Made Simple Podcast. For the next 3 weeks, I will be doing some social media platform audits.  This week is Facebook, and the next two will be Instagram and LinkedIn. The idea is to ensure you have all your i's dotted and t’s crossed and that your profiles and content are as magnetic as they can be. If you want to get off to an even faster start, you can take my 5 Day Social Media Challenge and get ahead of the crowd!  Just go ...

EPISODE 27 – SYSTEMS AND PROCESSES WITH KERRY ANNE NELSON

  Hey there, welcome to episode 27 of the Small Business Made Simple Podcast. I have got a super episode for you today.  I have a very special guest, Kerry Anne Nelson from Operation Verve who is going to chat to us about systems and processes. About those systems and processes perhaps we don’t have in our business, those systems and processes that we SHOULD have in our businesses which would, keeping in line with the goal of the Podcast, make our lives SIMPLER! But before I get to t...

EPISODE 26 – THE MID YEAR CHECK IN

  Hey there, welcome to episode 26 and to week 26 of 2019 and to halfway through your year. Are you shocked that we are officially halfway through the year?  Or are you organised, on track and killing it in 2019? I sure hope it’s the latter.  I sincerely hope that you’ve set your goals 6 months ago and you’re either working diligently towards them or have achieved them. For me, well this Podcast episode I thought I might get a little intimate and let you in a little closer to the wor...

EPISODE 25 – GET TO KNOW YOUR IDEAL CLIENT

Hey hey, hello and welcome.  Welcome to Episode 25 of the Small Business Made Simple Podcast. Thanks for tuning in today, I know you have loads of options to listen to – so I really appreciate you lending your ears to me today!  Sending podcast love for that! I know I’ve mentioned countless times on this podcast (and everywhere else if you follow me online and offline) that we need to know who our who is – BUT I’ve never dedicated an episode to it – until today! Today we are going to...

EPISODE 24 – OFFLINE MARKETING – THE POWER OF PRINT

Why hello and welcome.  Welcome to Episode 24 of the Small Business Made Simple Podcast. Thanks for tuning in today, I know you have loads of options to listen to – so I really appreciate you lending your ears to me today!  Sending podcast love for that! Today I’ve got a special treat for you and the subjects just a wee bit different to what you’ll hear on most podcasts because we’re going to be discussing offline marketing and print marketing with my very good friend Tom.  Tom and his b...

EPISODE 23 – THE POWER OF A GREAT HEADLINE!

  Why hello and welcome.  Welcome to Episode 23 of the Small Business Made Simple Podcast. Thanks for tuning in today, I know you have loads of options to listen to – so I really appreciate you lending your ears to me today!  Sending podcast love for that! How do you go about writing your headlines or captions at the moment?  Is it something you labour over or is it a super quick exercise for you? Headlines (or captions on Instagram) are so very important.  Did you know that a reader...

EPISODE 22 – 5 WAYS TO LOVE YOUR CLIENTS WELL

Hey there, Jenn here - welcome.  Welcome to Episode 22 of the Small Business Made Simple Podcast. Today’s marketplace is so noisy and crowded and it’s so hard to stand out.  I should know – I’m in social media and marketing – there’s probably one of us for every street corner in Australia! So, standing out comes down to 3 elements – know, like and trust.  Trust being a massive one! It can be hard to get a new client or new customer, even harder to have them be a repeat customer or clie...

EPISODE 21 – 7 WAYS TO MARKET YOUR BUSINESS ON A SHOESTRING

Why hello and welcome.  Welcome to Episode 21 of the Small Business Made Simple Podcast. I was recently hanging out in one of my favourite groups on Facebook and someone put a post-up asking what people would like to know when it comes to running a small business. The number one answer was “how to market my business on a shoestring budget” or words to those effect. I love the fact that people understand that they need to be marketing their business and what benefit that has, which is e...

EPISODE 20 – 16 TIPS FOR USING LINKEDIN IN YOUR MARKETING MIX

  Why hello and welcome.  Welcome to Episode 20 of the Small Business Made Simple Podcast. How are you today?  I hope you are going well, achieving this week’s goals and having a laugh as you go along.  Today I’m touching on a subject I haven’t spoken about on the Podcast and yet find myself using everyday and quite successfully too, I might add!  That’s LinkedIn. Are you on it?  Do you even know what it is?  Or how you can use it to drive leads and connections in your business?  Wel...

EPISODE 19 - DO YOU THINK LIKE A MARKETER?

  Why hello and welcome.  Welcome to Episode 19 of the Small Business Made Simple Podcast. One of the worst things with having an episodic show like this Podcast is that I know it’s week 19 of 2019 – WEEK 19!  It’s flying Brain! So last week, we spoke about what marketing is – if you missed that – head back to Episode 18 and have a listen. So, this week I thought we might see if you think like a marketer?  Because if we know that marketing is everything and understand we’re in the bu...

EPISODE 18 – WHAT IS MARKETING?

  Why hello and welcome.  Welcome to Episode 18 of the Small Business Made Simple Podcast. If you follow me on social media at all you might have noticed a post I put up a few weeks ago, in my group Like Minded Business Owners – and several other groups asking what people thought the difference between Marketing and Advertising was. I can tell you  there are some VERY passionate people out there who contributed to the answer of this question. Almost everybody got what advertising is ...

EPISODE 17 – 5 REASONS WHY YOU NEED TO CREATE A FACEBOOK GROUP

Why hello and welcome.  Welcome to Episode 17 of the Small Business Made Simple Podcast. Today we’re talking about Facebook groups. How many Facebook Groups are you in right now? I bet most of you wouldn’t know the exact number and couldn’t list off every single one. I know I couldn’t.  You know what else I’d bet money on? That there are a few groups that you’d be able to think of immediately. Those that offer value to you, in which you engage and build relationships with fellow member...

EPISODE 16 – HOW TO CREATE A SOCIAL MEDIA CALENDAR

  Why hello and welcome.  Welcome to Episode 16 of the Small Business Made Simple Podcast. Have you joined my Facebook Group I’m building called Like Minded Business Owners – I’d love you to join – just search Like Minded Business Owners on Facebook!  I know we all belong to lots of groups on Facebook so I’ve been pondering what I can do that’s different – so, again, I am making the commitment to go, at least once a week to help YOU my listen and those in my world with their biggest ch...

EPISODE 15 – 7 SURE-FIRE WAYS TO ACCELERATE THE GROWTH OF YOUR BUSINESS

Why hello and welcome.  Welcome to Episode 15 of the Small Business Made Simple Podcast. Have you joined my Facebook Group I’m building called Like Minded Business Owners – I’d love you to join – just search Like Minded Business Owners on Facebook!  I know we all belong to lots of groups on Facebook so I’ve been pondering what I can do that’s different – so, again, I am making the commitment to go, at least once a week to help YOU my listen and those in my world with their biggest challe...

EPISODE 14 – HOW TO GET FREE PR FOR YOUR BUSINESS

  EPISODE 14 – HOW TO GET FREE PR FOR YOUR BUSINESS Why hello and welcome.  Welcome to Episode 14 of the Small Business Made Simple Podcast. Now my business philosophy is that business is simple but it’s definitely NOT EASY – and there’s a massive distinction which I know I don’t need to tell any of you about! And a lot of it is about consistency and commitment.  For those of you who follow me on social or listened to Episode 1 of this podcast will know that at the end of 2018 I comm...

EPISODE 13 – THE RULE OF THE 3 E’S OF SOCIAL MEDIA POSTING

  EPISODE 13 – THE RULE OF THE 3 E’S OF SOCIAL MEDIA POSTING Why hello and welcome.  Welcome to Episode 13 of the Small Business Made Simple Podcast. So, it’s episode 13 and that a little important.  You see I started this podcast in the 1st week of January – so that means it’s week 13 of 2019 which also means, hold onto your seats, we are a quarter of the way through 2019.  Yep a quarter of the way through. Now some of you are probably tempted to switch me off here – how dare I say ...

EPISODE 12 – 3 REASONS WHY YOU’RE NOT CONVERTING MORE SALES

EPISODE 12 – 3 REASONS WHY YOU’RE NOT CONVERTING MORE SALES Hey hey welcome!  Welcome to episode 12 of the Small Business Made Simple Podcast.  Thank you for joining me again for this episode. I talk a lot about marketing and social media so this week I’d thought I’d go next level and talk sales. Everyone talks sales and marketing but in fact it should be marketing and sales.  Without good marketing to get them in the door or to your website or on your social following – there’s no cha...

EPISODE 11 – RUNNING A COMPETITION ON SOCIAL MEDIA (& BEYOND).

Show  Notes EPISODE 11 – RUNNING A COMPETITION ON SOCIAL MEDIA (& BEYOND). Hey hey welcome! Welcome to episode legs 11 of the Small Business Made Simple Podcast. Thank you for joining me again for this episode. This week’s topic is a bit timely in that I am having discussions with clients and prospects almost daily at the moment on this topic! Facebook Competitions! At the time of recording this, it’s coming up to Easter and who doesn’t want to win Easter eggs! But every time I t...

EPISODE 10 – 14 TIPS TO GET YOUR EMAILS OPENED AND READ!

Small Business is tough and going it alone is tougher! If you want to go fast, gone alone.  If you want to go far, go together …. As a small business owner myself, I know that you take tips from people you trust and that can help you along the journey. So, on episode 10, I am continuing my conversation about list building and offer you 14 tips and trick on not only how to get your emails opened but also read and responded too!  Of course my discovery of the week is sensational and is abs...

EPISODE 9 – List Building - Why you REALLY need to be doing it!

Small Business is tough and going it alone is tougher! If you want to go fast, gone alone.  If you want to go far, go together …. As a small business owner myself, I know that you take tips from people you trust and that can help you along the journey. So, on episode 9, I am going to TOTALLY convince you that you need to be making list building a priority in your business.  Join me and I will not only tell you why but give you a real life example of what can happen if you don’t start lis...

EPISODE 8 – 3 MARKETING DON’T AND THE REASONS WHY

Small Business is tough and going it alone is tougher! If you want to go fast, gone alone.  If you want to go far, go together …. As a small business owner myself, I know that you take tips from people you trust and that can help you along the journey. So, on episode 7, I am talking about some of the marketing mistakes I see over and over again in the hope that I can help you be a better marketer and make your life simpler – after all that’s the objective of the podcast! Come on, you w...

Episode 7 - Instagram Stories - the good, the bad & the sensational!

Small Business is tough and going it alone is tougher! If you want to go fast, gone alone.  If you want to go far, go together …. As a small business owner myself, I know that you take tips from people you trust and that can help you along the journey. So, on episode 7, I am talking about all some Instagram Stories basics. If you haven’t got into them yet – you simply just have to start and on this podcast I take you through some simple steps to help you do just that – START! If you ...

EPISODE 6 - BRANDING AND POSITIONING WITH JEMIMAH ASHLEIGH

Episode 5 - 5 Tips to Simplify Your Business

Small Business is tough and going it alone is tougher!   As a small business owner myself, I know that you take tips from people you trust and that can help you along the journey. So today I'm sharing with you 5 tips to help simply your business and giving you permission to start saying NO! 5 tips to help stop the overwhelm, stop the stress and help you focus on what's important - the year ahead and that business goal and objective you've set out to conquer. This episode is brought t...

EPISODE 4 – KNOWING AND OWNING YOUR EXPERTISE

EPISODE 3 - 4 CHANGES TO THE WAY WE USE INSTAGRAM IN 2019

EPISODE 2 – The two fundamentals of marketing missed in your marketing plan

EPISODE 1 – My top 5 suggestions on how to get some small, impactful changes into your business for 2019