What would companies look like if the C-Suite personnel engaged in the routine duties of every employee position? The annual figures are about the same for start-up companies compared to businesses that shut their doors. After watching transactional behaviors for over 30 years, I can comfortably claim that many of these dead enterprises died on the “Experience Economy” battlefield. Quite frankly, many of these companies went to the boneyard because they routinely delivered dissatisfying experiences to customers. This show looks at how executives can discover small revelations, improvements, and corrections wrapped up in customer-centricity. These 1% changes can really add up, and quite possibly, change the trajectory of a company. Have a GREAT July 4th America!

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