Why do some businesses deliberately choose to do what is wrong, even when they know their decision will lead to customer dissatisfaction? To coin an old phrase, some business actions stick out like a sore thumb. Many times, the pain suffered from these actions hurts worse than that sore thumb? So why do we do these things? Do we understand the true cost of serving up service we know is bad before we deliver it? Referrals are essential to the success of many business models. Likewise, a necessary cadence of repeat business is often the lifeblood to certain enterprises. This show helps us enhance customer satisfaction, and ensure a steady diet of repeat and referral transactions. These five minutes explore three, simple suggestions that can help deliver the right experience to customers. To all the restaurants out there…please throw away those wilted mint leaves!!! 

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