Unlocking Brand: Simplicity at work

Siegel+Gale Says

English - October 06, 2023 15:48 - 54 minutes - 75.8 MB - ★★★★★ - 12 ratings
Marketing Business branding marketing design brand experience communications agency business brand identity leadership Homepage Download Apple Podcasts Google Podcasts Overcast Castro Pocket Casts RSS feed

Previous Episode: Clinton Clarke: Bring the bold, banish the bland 

Next Episode: Unlocking Brand: AerCap

Welcome to our Unlocking Brand series, where our global brand experts host live case studies, deliver actionable insights, and answer key questions on the topics that matter to brand marketers today.

Only 1 out of 4 employees find their workplace truly simple. So, what does this mean for brands? In this episode, we explore the findings from our Simplicity at work study, which shows that organizations that invest in simplifying their workplace benefit from greater trust, advocacy, enrichment and retention among employees.

Listen as our Group Director of Brand-led Change, Gretchen Huestis, Global Director of Business Analytics & Insights, Brian Rafferty and Global CMO, Margaret Molloy, discuss the connection between employee engagement and brand.