Using Business as a Force for Good

Shiny New Object - a Marketing Podcast

English - March 11, 2021 17:00 - 32 minutes - 60.2 MB - ★★★★★ - 1 rating
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Previous Episode: Episode 113 / David Pugh / Marketing Director / MG Motor UK / The TV Remote

Next Episode: Episode 115 / Costa Coffee / Sandra Ferreira / Global Head Of Coffee Innovation

Mondelez’ Emanuel Gävert ended up in marketing after being a youth activist, bringing with him a strong desire to make a difference through the work done by the brands he looks after. His Shiny New Object is using business as a force for good, starting with the small steps that make a difference today, and ultimately overhauling business models to create more sustainable consumption patterns.