Episode 4 - Heidi May, 32

Imagine two women sat on two chairs surrounded by a whole lot of excess material draped around us, having a good old chuckle and you'll have a good idea of what the recording of this episode looked like behind the scenes (we tried to make a makeshift recording studio but it didn't quite go to plan..!).

Anyway (!), this week, I chat to the one and only Heidi May, the 32 year old Founder of Aesthetic Laundry - the confidence boosting clothing brand, renowned for its rainbow tassled jumpers and tracksuits that has been championed by the likes of Zoe Sugg and Fearne Cotton and encourages everyone to feel comfortable and empowered being exactly who they are. 

From ongoing challenges with her mental health; the run in with appendicitis that left her bed bound at her busiest time of the year last December; the challenges that present themselves when her creative streak refuses to cooperate with the day-to-day realities and admin involved in running a business; to the steps she’s taken to scale Aesthetic Laundry going forward; Heidi is one of the most positive, kind-hearted souls you could ever wish to meet and fortunately for us, she opens up about the ins and outs of the exhaustive yet immensely rewarding journey that she’s been on so far...

She can. She did. is hosted by me, Fiona Grayson (hello!) and is sponsored by xero.com

For a free one-month trial on Xero followed by 50% off for the next six months, please feel free to use the code, 'SCSD50' going forward!

The good old social handles should you fancy a further peek!

She can. She did. @shecanshedid

Aesthetic Laundry @aestheticlaundry

Xero @xero

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