Episode 13 - with Gabi Cox, Founder of Chroma Stationery
She can. She did.
English - May 23, 2019 07:36 - 1 hour - 56.2 MB - ★★★★ - 5 ratingsEntrepreneurship Business Careers women in business business entrepreneurship female business owners Homepage Download Apple Podcasts Google Podcasts Overcast Castro Pocket Casts RSS feed
Oh how I adore this lady! I've admired Gabi for ages now and fell a bit in love with her when she spoke at the first Bristol Midweek Mingle in October 2018 so knew from the minute I launched the She can. She did. podcast, that I wanted to natter to her in full on here!
To set the scene, in her final year of university, Gabi launched Chroma Stationery - the personalised stationery brand that now customises diaries and notebooks for stationery lovers in over 28 countries as well as for corporations including American Airlines, Boots and ITV. Naturally therefore, we spoke about her experience launching a business as a student; running a Kickstarter campaign as a twenty-two year old when crowdfunding campaigns were nowhere near as common as they are today; and her experience working with corporations given that she had zero experience working with large companies prior to launching her business. We also chat about her personalised approach to influencer marketing that led to the likes of Lily Pebbles and Zoella sharing her products; plus how she’s managed the transition from working on her own to growing and managing a team of six - again with zero management experience behind her!
Having lived with Chron's Disease all her life and spent the first four months of 2019 bed bound owing to the disease flaring up once again, Gabi also opens up about the realities of running a business when you suffer from a chronic condition that at present, has no cure.
Essentially, she’s a massive inspiration, we laughed our way through this recording and as always, I hope you enjoy listening to our chat…
She can. She did. is hosted by me, Fiona Grayson (hello!) and is sponsored by xero.com
For a free one-month trial on Xero followed by 50% off for the next six months, please feel free to use the code, 'SCSD50' going forward!
The good old social handles should you fancy a further peek!
She can. She did. @shecanshedid
Chroma Stationery @chromastationery
Xero @xero
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