Nicole and Jon have been in the business of PPC Management Software for many years and know all of the in and outs, dos and don'ts associated with choosing the right platform for your PPC agency. Nicole and Jon cover topics like:

What is and isn't PPC Management SoftwareThe difference between reporting software and management softwareAll management platforms for PPCersThe importance of automation How the world of management platforms for PPC has changed over time"Point Solutions" versus platformsThe biggest competition to all PPC management platformsAnd more...

The biggest takeaway from this episode is to go look into PPC Management Softwares because it is not as overwhelming as you might think. Making the change to better manage your ads and budget could really put your team ahead your competition. There really aren't that many companies out there making management software for PPC agencies, but you will need to identify your needs and figure out which platform is best for you and your team.

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