In this episode, we break down strategies from knowing what your audience talks about on social media platforms, to understanding exactly what type of content Google wants to rank, and even leveraging powerful internal and external linking techniques. 

Whether you're a solo entrepreneur or a business owner, these insights can transform your approach to SEO and skyrocket your online visibility. So get ready for a step-by-step guide to conquering Google's search rankings! 

Podcast Highlights:

00:00 Prologue

00:27 Podcast INTRO

00:36 Introduction to the episode 

01:33 The Importance of Online Reputation Management

02:27 Keyword Research versus Audience Research

03:49 Matching Content with Google's Preferences

05:01 Creating Content that Stands Out

07:07 Importance of internal linking for better site structure and to support new content

08:15 Effective strategies for gaining links from external websites

10:26 Conclusion and Final Thoughts

 

Connect with Gert Mellak:

Website: https://seoleverage.com/

LinkedIn: https://www.linkedin.com/company/seoleverage

Email: [email protected]