Brent Adamson-Challenger vs. Relational Selling
Selling From the Heart Podcast
English - July 18, 2020 11:30 - 44 minutes - 40.9 MB - ★★★★★ - 90 ratingsCareers Business sales Homepage Download Apple Podcasts Google Podcasts Overcast Castro Pocket Casts RSS feed
Previous Episode: Niraj Kampur-Lessons From the Lows
Next Episode: Shari Levitin-The Heart of Selling In a Virtual World
Research presented in The Challenger Sale found that challenger sales reps outsold relational sales reps. How does this relate to Selling From the Heart? Brent Adamson, the co-author of The Challenger Sale, joins us for a rich discussion about the role of authentic relationship and value in sales. This conversation is packed with ideas that you can use to improve your sales effectiveness.