What you need to know about messaging (and why it's so hard to get right!)
Becoming Magnetic with Kat Elizabeth
English - April 08, 2022 06:00 - 51 minutes - 35.2 MB - ★★★★★ - 24 ratingsEntrepreneurship Business Marketing brand strategy messaging personal branding personal brand thought leadership content strategy creative entrepreneur side hustle social media entrepreneurship Homepage Download Apple Podcasts Google Podcasts Overcast Castro Pocket Casts RSS feed
Messaging.
The thing we know we need to pay more attention to, but at the same time fills us with dread.
"I'm not a copywriter!" "I'm no good with words!" "I just don't know how to explain the value of what I do!"
If that sounds like you, know you're not alone. Brand messaging is TRICKY - it spins my clients out more than anything. Even the ones who help THEIR clients with messaging & copywriting!
And in this episode I'm not only going to explain why it hurts our brains so much, I'm also going to...
→ break down what messaging really is (with non jargon-y examples)
→ demonstrate the power of messaging & why it's crucial
→ introduce you to the 4 elements needed to truly nail your messaging
→ give you 3 solid tips for making the process of messaging development WAY easier
Sound good? Then hit play!
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