Closing is not - as often claimed - the secret to sales success. But it does matter.

It's not the secret because you don't rescue a bad sales conversation with a great close.

But it matters because you can have a good sales conversation and waste it by closing badly.

This is not only the most common closing mistake in telesales but also the most frustrating. All the hard work has been done!

Join host, Paul Owen, as he shares the details on this common mistake and gives the simple change you can make tomorrow to improve this part of your sales calls. 

Enjoy the show. 

Thanks for listening!

If you like what you hear on The True Sales Podcast, please give us a review or a rating on your preferred platform and make sure you subscribe so you don't miss new episodes.

If you'd like to get in touch with us, either to find out about how we can help with your sales or to recommend our next guest, please contact us via email to [email protected], call +44 (0)20 3859 2000 or visit our website: www.truesales.co.