EPISODE 3 – Business Leader Profile: Nicola Cook

Founder and CEO of Company Shortcuts, Nicola Cook is a bestselling author, a high-profile keynote speaker and a leading light in the world of business growth and sales. One of only two children at her school not to go into higher education, the early signs of a successful career were not 100% obvious! How did she find her way in business and what lessons in life did she learn from an early exposure to sales? 

*Series 1 of our podcast - Episodes 1-24 - was branded differently and so might initially confuse you if you start listening anytime from March 2021. A quick explanation for you: the first series was based on the bestselling book of our company founder, Paul Owen: SECRET SKILL. HIDDEN CAREER. The premise of the book and podcast series 1 is this: 3.5 million Brits work in sales and almost every job requires sales skills at times, yet we don’t teach people how to sell. Not only do we fail to teach it but we fail to introduce it as a business skill, a life skill or a career because our culture considers sales a dirty word. Based on a bestselling book, this podcast shatters the myths around sales and introduces everyone to sales as a skill to use in business and in life, and to consider it as a potential career. 

For series 2, the podcast was re-branded to better reflect future content around sales leadership and how it enables you to grow your business.*

Thanks for listening!

If you like what you hear on The True Sales Podcast, please give us a review or a rating on your preferred platform and make sure you subscribe so you don't miss new episodes.

If you'd like to get in touch with us, either to find out about how we can help with your sales or to recommend our next guest, please contact us via email to [email protected], call +44 (0)20 3859 2000 or visit our website: www.truesales.co.