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Unlocking future-proof solutions for B2B marketers
Search Laboratory Podcast
English - April 25, 2023 09:22 - 40 minutes - 55.6 MBMarketing Business Technology google ppc business digitalmarketing googlemarketingplatform marketing seo Homepage Download Google Podcasts Overcast Castro Pocket Casts RSS feed
Previous Episode: The challenges in travel marketing and the road to digital maturity
In this thought-provoking podcast, a team of digital marketing experts deep-dive into the pressing challenges that B2B marketers are grappling with today. From navigating the complex economic landscape to effectively identifying and engaging with multiple decision-makers, the team offers insightful perspectives on what it takes to succeed in the B2B world. They explore the role of cutting-edge technologies like AI and machine learning in modern marketing and speculate on how these tools will shape the future of the field. This is a must-listen for anyone looking to stay ahead of the curve in the ever-evolving world of B2B marketing.