#112 : Bill McCormick – Authenticity and Credibility is Key in Social Sales

Scale Your Sales Podcast

English - November 22, 2021 23:55 - 34 minutes - 78.9 MB - ★★★★★ - 40 ratings
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Previous Episode: #111 : Gert Scholts – Know Your Customer to Succeed in a Challenging B2B World

Next Episode: #113: Connie Kadansky – Initiate Telephone Contact with a Strong Value Proposition

My next guest is Bill McCormick. Bill is the Chief Sales Officer of Social Sales Link. As a LinkedIn sales and social selling trainer, Bill shows sales professionals how to start more sales conversation by leveraging the power of LinkedIn. Welcome to Scale Your Sales podcast, Bill McCormick.

0:00 Authenticity and Credibility is Key in Social Sales

2:24 How Virtual Social Selling Can Help You

5:53 Why Should We Take the Online Conversation Offline?

12:14 The Importance of Authentic Interactions

13:15 Branding Yourself the Right Way

19:01 The Shift in Sales Mindset Starts at the Top

22:23 What is True Customer-centric Sales?

LinkedIn: linkedin.com/in/billmccormicksocialsaleslink

Social Sales Link: socialsaleslink.com  

Email: [email protected]

Twitter: BillTeamCC

Making Sales Social Podcast: https://podcasts.bcast.fm/making-sales-social

Janice B Gordon, the awarding-winning Customer Growth Expert and founder of Scale Your Sales, listed 25 of the Top 100 Global Business Influencers in 2017. Janice helps companies around the world adopt the Scale Your Sales framework to develop their leading-edge capabilities in securing, maintaining, and growing their most valued customer relationships for long-term value and partnership.

Book Janice to speak virtually at your next event https://janicebgordon.com

LinkedIn: https://www.linkedin.com/in/janice-b-gordon-customer-growth-expert

Twitter: https://twitter.com/JaniceBGordon

Scale Your Sales Podcast: http://scaleyoursales.libsyn.com

More on the blog https://scaleyoursales.co.uk/blog

Instagram: https://www.instagram.com/janicebgordon

Facebook: https://www.facebook.com/ScaleYourSalesJBG

0:00 Authenticity and Credibility is Key in Social Sales

2:24 How Virtual Social Selling Can Help You

5:53 Why Should We Take the Online Conversation Offline?

12:14 The Importance of Authentic Interactions

13:15 Branding Yourself the Right Way