Sawyer Business School Amplification Avenue Podcast presented by Suffolk University artwork

Sawyer Business School Amplification Avenue Podcast presented by Suffolk University

16 episodes - English - Latest episode: 2 months ago - ★★★★★ - 3 ratings

The Amplification Avenue Podcast examines the growing intersection of sports business, media, and society. Sports hold oversized importance in American society. Increasingly, athletes, brands, leagues, and individual clubs are leveraging the sports-media nexus to create a new level of social-related sports activism. With the investment in sports media rights and sports sponsorship expected to swell to past $40 billion by 2023, the trend will only accelerate.

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Episodes

Growing Women's Sports

February 12, 2024 12:43 - 43 minutes - 40.5 MB

As evidenced by the millions of people who are watching women's sports on TV, the record-breaking attendance figures at live events, and the increasing franchise valuations, women's sports has serious momentum. What has keyed the growth and what will keep it going? This special conversation with the Sports Innovation Lab's Angela Ruggiero; Bauer Hockey's Mary-Kay Messier; and the Boston Red Sox Foundation's Rebekah Splaine Salwasser digs deeper into the growth of women's sports.

Capturing the Flag: The National Football League's untold strategy for growing American football's global reach

October 22, 2022 22:32 - 42 minutes - 39.7 MB

Can the National Football League grow tackle football into a truly global game - played and viewed in countries where other sports dominate? I am betting no. But does the NFL have a strategy that can put American football on par with basketball and international football? Andy Fuller, managing director of the International Federation of American Football, and Shigeo Iwamiya, Commissioner of the National Gay Flag Football League join the Sawyer Business School Amplification Avenue podcast pre...

Former New England Patriots left tackle Matt Light on life as a sportsman and teaching kids about leadership

August 31, 2022 13:00 - 53 minutes - 49.3 MB

Firearms are a polarizing topic in the U.S. What is the role of the sportsman and hunter in educating others about the responsibilities that come with gun ownership? Matt Light, former New England Patriots left tackle, co-founder of the Light Foundation, and lifelong sportsman shares his perspective and insight on teaching responsibility, accountability, ethics, and leadership.

Concussion Legacy Foundation calls on NHL, FIFA, IOC and other global sports organizations to amplify Concussion-CTE awareness

August 02, 2022 13:23 - 30 minutes - 28.2 MB

Host Skip Perham of the Suffolk University Sawyer Business School discusses the Concussion Legacy Foundation's recent findings that validate the research linking repetitive head injury and Chronic Traumatic Encephalopathy., commonly known as CTE. CLF Director of Programs, Samantha Bureau, PhD, communicates a call to action for global sports organizations like the NHL, FIFA, and the IOC to acknowledge the link and communicate the dangers to participants of all ages.

Amplification Avenue - You're Fired! What the firing of Boston Bruins Coach Bruce Cassidy says about building high performing teams.

July 24, 2022 22:24 - 35 minutes - 32.7 MB

Despite a plus .670 winning percentage, six straight playoff appearances, and a near Stanley Cup Final win, the Boston Bruins gave Coach Bruce Cassidy the gate this summer. Dr. Lauren Hajjar, Assistant Professor in the Sawyer Business School Institute for Public Service at Suffolk University argues that Bruin's GM Don Sweeney made the right call. The answer goes much deeper than a difference between generations or players who didn't respond positively to his criticism. Dr. Hajjar argues that ...

Amplification Avenue - Police Athletic Activities Leagues, Inc with national CEO Jeff Hood

July 07, 2022 22:37 - 49 minutes - 45.8 MB

Defund the police! Arm every teacher! Both the left and right have their talking points to gaslight their bases on the topic of public safety. In this conversation, host Skip Perham of the Suffolk University Sawyer Business School talks with Jeff Hood, CEO of National Police Athletic Activities Leagues (PAL) Inc, which began servicing communities across the nation in 1914. In this conversation, Hood talks about PAL's mission; how the organization makes a difference one kid at a time; how mar...

Amplification Avenue - Future of Baseball with Draft Kings' Jared Carrabis

May 12, 2022 13:09 - 42 minutes - 39.5 MB

In this episode, host Skip Perham of the Suffolk University Sawyer Business School marketing department talks about the future of baseball with a true lover of the game - Jared Carrabis of Draft Kings. Carrabis hosts the “Baseball is Dead” podcast which “laughs in the face” of those who have prematurely called baseball dead. While no one should consider baseball dead, to love the game is to ask if it is doing all it can to satisfy the needs and wants of the next generation of fans. That is th...

Amplification Avenue - Sports Participation: A conversation with NYU's Dr. Brianna Newland about Transgender Athletes

April 13, 2022 00:53 - 32 minutes - 29.9 MB

The most interesting conversations can often be about the topics you find the most difficult to discuss or the hardest in which to wrap your head around. In this conversation, host Skip Perham of the Suffolk University Sawyer Business School Marketing Department talks with Dr. Brianna Newland from New York University about the issue of transgender athletes. Dr. Newland is the academic director of undergraduate programs and an associate professor at the Tisch Institute for Global Sport. Her r...

Amplification Avenue - U.S. Soccer Hall of Famer April Heinrichs on the significance of the US Women's National Soccer Team's Victory in its Gender Equity Lawsuit .

March 17, 2022 12:00 - 30 minutes - 28.5 MB

March is Women’s History Month and it is also the month that features equal payday, the date in which women close the pay gap with their male counterparts from the previous calendar year. In February, just ahead of the month long celebration, we saw the final resolution of the US Women’s National Soccer Team’s lawsuit against the US Soccer Federation regarding inequities between the men’s and women’s soccer teams. As part of the final settlement, US Soccer agreed to pay the men’s and women’s...

Amplification Avenue - Respect Group Inc Founders Sheldon Kennedy & Wayne McNeil Discuss Protecting Athletes from Abuse

March 04, 2022 21:52 - 36 minutes - 24.1 MB

The year 2021 was another in which sports seemed to be at the tip of the spear on issues relating to abuse. Over the past year, we have seen new allegations of abuse in the NHL, NWSL and the NFL. The Larry Nassar-USA Gymnastics sex abuse case also continued to make news. In this conversation, former NHL player Sheldon Kennedy, himself a victim of abuse, and his fellow Respect Group Inc. founder Wayne McNeil discuss their work helping sports organizations and businesses of all kinds combat ab...

Amplification Avenue - The Olympic Sponsor Dilemma_02_17_2022

February 18, 2022 01:16 - 32 minutes - 19.7 MB

The Beijing 22 Olympics are underway. In the run up to these games, the US State Department accused China of committing genocide in its treatment of Uyghur Muslim, and the US, Canada, the UK and Australia led a diplomatic boycott of the games. Long after the games end, issues surrounding China’s treatment of Tibetans, its crackdown on freedoms in Hong Kong and its relationship with Taiwan will continue to make news.  In the first episode of Season 2 of the Sawyer Business School Amplificati...

Amplification Avenue - Boston Athletic Association's (BAA) Boston Running Collaborative

December 27, 2021 19:41 - 30 minutes - 28.2 MB

In episode 5 of the Sawyer Business School Amplification Ave Podcast, host Skip Perham of Suffolk University hosts a roundtable discussion with three members of the Boston Athletic Association’s (BAA) Boston Running Collaborative which is working to make running more inclusive. As the organizer of the legendary Boston Marathon, the BAA is one of the biggest names in the sport of running. Intro to the podcast: 0:00:44 - Skip talks about his interest in running and how, in the wake of the Ahm...

Amplification Avenue - Sports Agent Roundtable and the Voice of Today's Athlete

December 14, 2021 00:37 - 1 hour - 40.6 MB

In episode 4 of the Sawyer Business School Amplification Ave Podcast, host Skip Perham of Suffolk University hosts a roundtable discussion with Kristen Kuliga of Vanguard Sports Group, Kim Miale of Roc Nation Sports, and David-Ross Williamson of Williamson and Melendez to talk about the voice of today’s athletes. Intro to the podcast: 0:00:25 - Skip introduces the podcast and the topics to be covered in this episode. Beyond the Pitch:  0:01:00 - Skip, producer Alex Caruso and Sawyer Busine...

Amplification Avenue - Dave Hoffman, VP of Community Engagement, Boston Celtics and Boston Celtics Shamrock Foundation

November 21, 2021 20:35 - 37 minutes - 26.1 MB

In episode 3 of the Sawyer Business School Amplification Avenue Podcast, host Skip Perham of Suffolk University goes one-on-one with Dave Hoffman, vice president of community engagement for the Boston Celtics and the Boston Celtics Shamrock Foundation to talk about the first year of the club’s United for Social Justice initiative. Intro to the podcast - 0:00:37 Skip introduces the podcast, what it is about, and the topics to be covered on this episode. The Agenda - 0:01:20  In the height o...

Amplification Avenue - Bryant McBride, Producer, Willie

November 10, 2021 01:32 - 45 minutes - 41.8 MB

In the second episode of the Amplification Avenue Podcast, host Skip Perham and producer Alex Caruso break down a variety of topics including: Intro to the Podcast - 0:00:03 Skip introduces the podcast, what it is about, and the topics to be covered on this episode. Beyond the Pitch - 0:01:35 Skip and Alex talk about the top headlines that highlight where sports and society intersect including: -The NCAA announced that the Women’s Basketball Tournament would be branded as “March Madness”....

Amplification Avenue - Concussion Legacy Foundation

October 16, 2021 18:00 - 47 minutes - 34.5 MB

In the debut episode of the Amplification Avenue Podcast, host Skip Perham and producer Alex Caruso break down a variety of topics including: Intro to the Podcast - 0:00:03 Skip introduces the podcast, what it is about, and the topics to be covered on this episode. Beyond the Pitch - 0:04:18 Skip and Alex talk about the top headlines that highlight where sports and society intersect including: - LSU signed a marketing deal with a sports book (Caesars) and a number of schools have turned o...