Learning to Shine with Influencer Marketing ft. Jess Hunichen Co-Founder of Shine Talent Group (Part One)

Save Her Seat | Females Who Side Hustle

English - December 02, 2021 08:00 - 1 hour - 45.1 MB - ★★★ - 2 ratings
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Previous Episode: Igniting the Limitless Potential of All Women and Girls: Athleta Made for Women by Women with the #PowerofShe

Next Episode: Biggest Misconceptions of Influencer Marketing And The Behind The Scenes of Working With Brands ft. Jess (PART TWO)

Join us for this two part episode with Jess Hunichen co-founder of the multi-faceted influencer and PR agency, Shine. After launching Shine PR January 2015, Jess and her co-founder Emily, quickly saw the opportunity to fill a void in the influencer landscape. In November 2015, Shine Influencers was born, built to serve as a resource for brands and marketing/PR agencies with one-on-one talent management and campaign strategy consulting.

In this part one - Jess shares her strategies and tactics used to land the roles in her career that she looked to *shine* in. She gives some great insight into what went into building a business within the unchartered waters of the influencer space and how to *just start* when you have an idea.

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