024: Inbound vs Outbound and Account-Based Marketing with Trish Bertuzzi

SalesFounders - Startup Sales Strategy, Venture Capital, Entrepreneur, and Sales Development

English - August 15, 2017 10:00 - 32 minutes - 44.8 MB - ★★★★★ - 37 ratings
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Previous Episode: 023: The 5 Steps of a Viral Marketing Strategy with Jace Vernon

Next Episode: 025: 3 Pillars of Scalable Growth with Venture Capitalist Greg Warnock

Efficient and scalable sales growth is the common goal of every startup. My guest, Trish Bertuzzi, is the best-selling author of the Sales Development Playbook and President of The Bridge Group. Trish joins us this week to discuss account-based marketing, outbound strategy, and how to survive the early stages of sales development.

Visit salesfounders.com for show notes and additional information.