Why You Can’t Survive Without a Digital Sales Strategy w/Amy Appleyard @LogMeIn Jim Donovan @iHeartMedia Katie Azuma @Infor Alli Gentile @Pearson

The Brandon Bornancin Show

English - April 16, 2018 04:42 - 24 minutes - 19.4 MB - ★★★★★ - 73 ratings
Marketing Business Technology account-based selling sales inside sales sales acceleration demand generation sales operations cold calling big data analytics salesforce.com Homepage Download Apple Podcasts Google Podcasts Overcast Castro Pocket Casts RSS feed

Previous Episode: Why You Need Data to Hit Your Sales Targets w/Edward Garry @Diolachan Consulting

Next Episode: How an AI System of Growth Solves the Biggest Challenge in Sales w/Dave Elkington @InsideSales.com

Times are changing and companies need to change with it. In the modern era of selling customers are buying different and sales reps are selling different. For companies to win they need to understand the latest selling trends and modernize their sales team to compete in an era of constant change and disruption. In this session Alli, Amy, Katie, and Jim discuss digital sales strategies and discuss how organizations win and lose with or without them.

Links and Resources Mentioned in This Episode:

Sales Leadership Summit
The Definitive Guide to Sales Cadence

In This Episode You'll Learn:

The buying experience has changed, how does that make you change the selling experience?
Digital is often a word associated with marketing not sales but great digital sales teams work closely with marketing. How have you partnered with marketing to be successful?
How have you designed your sales team around this new digital experience?