Should You or Should You Not Respond to Inbound Leads

The Brandon Bornancin Show

English - December 07, 2017 06:22 - 26 minutes - 21.6 MB - ★★★★★ - 73 ratings
Marketing Business Technology account-based selling sales inside sales sales acceleration demand generation sales operations cold calling big data analytics salesforce.com Homepage Download Apple Podcasts Google Podcasts Overcast Castro Pocket Casts RSS feed

Previous Episode: Sales Onboarding Strategies that Work w/Ryan Reisert @SalesBootcamp

Next Episode: The State of Sales Development: How 1000+ Companies Build an Execute Successful Sales Development Teams

Inbound leads are what they are. The question is, what should you do with them? In a rebuttal to an article questioning if companies should respond to inbound leads, yours truly, lays out a handful of reasons you might want to think about responding quickly to inbound leads at your company.

Links and Resources Mentioned in This Episode:

LinkedIn article
2017 Lead Response Study
Sales Hacker Article
Time Management Article

In This Episode You'll Learn:

Respond to High Priority Leads in Under Five Minutes ... Unless You're an Idiot
Find the Balance Between Speed and Score
Don't Ever Reach Out and Start Your Conversation With 'May I Help You'
Know This: People Who Download Your Content Will Most Likely NEVER Read It
Prospects Rarely if Ever Want to Talk to a Sales Person
Prospects Are Impressed with Hustle
If You're Going to Reach Out, Do It Immediately-Don't Wait Multiple Days
Account-Based Doesn't Have to Equal Slow Response