How the World’s Top Tech Companies are Killing It with Sales Development w/Leaders from Apttus, Salesforce, Docusign, and Hubspot

The Brandon Bornancin Show

English - August 25, 2016 17:17 - 57 minutes - 53.1 MB - ★★★★★ - 73 ratings
Marketing Business Technology account-based selling sales inside sales sales acceleration demand generation sales operations cold calling big data analytics salesforce.com Homepage Download Apple Podcasts Google Podcasts Overcast Castro Pocket Casts RSS feed

Previous Episode: Leverage Social Networks to Gain Access to Big Time Decision Makers w/Brynne Tillman @PeopleLinx

Next Episode: Top Three Trends in Inside Sales w/Bob Perkins @ AA-ISP

Sales development is one of the hottest sales trends of 2016. In order to capitalize on this movement, companies must understand from A to Z how to set up and optimize this important function. Ever wonder how the world's biggest tech companies run their sales development teams? In this episode Apttus, Salesforce, Docusign, and Hubspot leaders talk about how they've built their SDR teams.

In this episode you'll learn:

Structure your sales development function
Hire, train and pay your sales development team
Optimize your sales development technology stack and build a world-class sales development process