Maximizing Sales with Intent Data and Storytelling with Zack Gutin

Sales POP! Podcasts

English - May 10, 2024 18:28 - 22 minutes - 20.5 MB - ★★★★★ - 43 ratings
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In this podcast episode, John Golden from Sales POP! Online Sales Magazine and Pipeline CRM talk with marketing consultant Zack from Think Alike Media about the strategic use of intent data and storytelling in sales outreach. Zack advocates for a personalized, multi-channel approach, focusing on building trust and understanding the prospect's problems.