Episode 12 - Erica Newell shares the Unique Sales Enablement Needs of Customer Success Teams and How to Enable CSMs for Success
Revenue Enablement Society - Stories From The Trenches
English - July 11, 2020 00:00 - 28 minutes - 19.5 MBBusiness sales enablement sales effectiveness sales operations Homepage Download Google Podcasts Overcast Castro Pocket Casts RSS feed
Erica Newell, Sr. Strategic Customer Success Manager at Bridge and Paul Butterfield, Instructure Sales Enablement VP talk about an area of Sales Enablement that is often overlooked - Sales Enablement for Customer Success teams. The fact is many customer success organizations drive a significant amount of revenue but have different enablement expectations and needs. Erica shares insights into:
How is Customer Success different from Sales? How are they similar?What questions to ask your CSM teams to better identify their needsSuggested areas of enablement to develop for CSMsErica and the Bridge Customer Success team support 700+ customers worldwide. Bridge is a fast growing employee development platform that combines learning management, performance management, career development, and engagement measurement into one unified experience. G2 recently named Bridge a Leader in the corporate LMS category.