Revenue Enablement Society - Stories From The Trenches artwork

Ep. 59 - Jenn Glabicky - Organized and Accessible Collateral

Revenue Enablement Society - Stories From The Trenches

English - August 15, 2023 18:00 - 29 minutes - 20.4 MB
Business sales enablement sales effectiveness sales operations Homepage Download Google Podcasts Overcast Castro Pocket Casts RSS feed


In this engaging session with Jenn Glabicky, she shares her innovative approach to collateral organization with an emphasis on the importance of sales and marketing teams working together to enhance the buyer experience.

Together we unpacked:

How collateral is viewed from both Marketing and Enablement perspectivesCreating a plan for organizing and reviewing collateralEnsuring cross-functional alignment during collateral auditsWhere collateral should live in an organization

Jenn Glabicky's background in corporate sales and leadership expands over several industries including healthcare, sports, and finance. She has a proven record of success implementing enablement, marketing and leadership strategies to bolster top-line revenue. 

She is passionate about helping her colleagues & clients learn the sales and leadership strategies they need to succeed no matter what this marketplace does.

When Jenn isn’t geeking out about enablement, marketing and company strategy, she enjoys putting her emergency medical technician license to good use by volunteering at large scale events such as hurricane disaster relief and the Boston Marathon. 

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